Brand Partnerships Specialist – Culture & Sports Marketing

New York City, NY (On-site)

$101K/yr – $139K/yrMid Level4+ years expFull time

Posted 4 weeks ago

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Job Summary

Own culture and sports partnerships with 3+ years of focus, spanning talent scouting to activation, across multiple markets.

  • Talent & brand partner scouting, negotiations, and timely activation execution.
  • Activation planning and content development aligned to brand priorities and business goals.
  • Measurement framework support and ongoing portfolio performance reviews.

Job Description

Responsibilities
  • Develop and manage culture & sports experiential activations to ensure maximum brand impact.
  • Closely track cultural trends and nuance across key markets and leverage those insights to inform activation strategy.
  • Manage day-to-day relationships directly with talent, brand partners, and talent agencies.
  • Identify and evaluate new talent and brand partners, managing negotiations and ensuring timely execution of contracts and payments.
  • Partner with department lead to develop long-term strategy for how we build our culture & sports partnerships program.
  • Collaborate with cross-functional teammates to develop partnership activation plans to inform contract terms and content development and ensure partnership activations are aligned with business priorities and brand messaging.
  • Assist with measurement framework development to help evaluate potential partnerships and to evaluate performance of current partnerships portfolio.
  • Negotiate and manage contracts, budgets, timelines, and KPIs with precision and professionalism.
Requirements
  • 4+ years of experience in partnership marketing—ideally with fast-paced brand, marketing / experiential agency, or talent agency experience.
  • Thrive in cross‑functional environments and can communicate with clarity in fast‑moving workflows.
  • Possess modern marketing instincts and the work ethic to move programs successfully from idea to execution.
  • Depth of understanding of traditional, lifestyle, fitness and niche sports marketing, as well as experiential, brand collab, and celebrity influencer marketing.
  • Demonstrated success in negotiating and managing partnerships and activations.
  • Excellent project management, communication, and stakeholder engagement skills.
Benefits
  • In addition to competitive base pay we offer rewards including bonus programs, comprehensive health and welfare benefits, a 401(k) plan, plus exclusive perks designed to support your wellbeing, and a generous employee discount where you can immerse yourself in our products and experiences.
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Bose Corporation

Bose Corporation was founded in 1964 by Dr. Amar G. Bose, then a professor of electrical engineering at the Massachusetts Institute of Technology. Today, the company is driven by its founding principles, investing in long-term research with one fundamental goal: to develop new technologies with real customer benefits. Bose innovations have spanned decades and industries, creating and transforming categories in audio and beyond. Bose products for the home, in the car, on the go and in public spaces have become iconic, changing the way people listen to music.832029-0010B

Founded in 2023
Framingham, Massachusetts, USA
6.7K employees (478 in marketing)