Brand Marketing Senior Director at Ring Concierge | New York, USA

Ring Concierge

Brand Marketing Senior Director

New York, USA (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive brand leadership at Ring Concierge, shaping a cohesive luxury brand voice and cross-channel campaigns from brief to execution.

Own and evolve the brand voice across all channels and touchpoints.
Must-have: 10–15+ years in brand marketing with DTC or luxury retail experience.
Standout: Lead a cross-functional team spanning social, influencer, and communications.

Job Description

Responsibilities

Own and evolve Ring Concierge’s brand voice, ensuring it is consistent, recognizable, and meaningfully integrated across all channels and customer touchpoints
Serve as the internal champion of brand identity, ensuring all marketing, product, and customer-facing efforts ladder up to a cohesive brand experience
Leverage cultural, competitive, and consumer insights to inform strategy and unlock growth opportunities
Partner closely with Creative to develop best-in-class campaigns and content that elevate the brand
Lead and develop a team of channel experts across social, communications, and influencer marketing, empowering existing leaders and driving clarity across roles and priorities
Foster strong cross-functional collaboration across Creative, Merchandising, Ecommerce, and Growth Marketing
Drive alignment, accountability, and executional excellence across all brand initiatives
Lead the development of 360° brand campaigns and go-to-market strategies (e.g., product launches), from brief through execution across paid, owned, and earned channels
Ensure alignment between brand storytelling and performance marketing objectives across the funnel
Identify and drive culturally relevant moments, partnerships, and activations that build awareness and affinity

Requirements

Bachelor’s Degree preferred
10–15+ years of brand marketing experience; luxury retail preferred
DTC experience required
Proven ability to align brand strategy with business goals
Experience measuring and analyzing social, communications, and influencer performance
Track record of leading and developing high-performing teams
Experience establishing and managing partnerships with influencers, brands, and media
Experience working with in-house creative teams, editorial partners, and agencies

Preferred

Passionate about building brands and telling compelling stories, with a strong focus on results
Strong editorial eye paired with a data-driven mindset
Deep understanding of consumer behavior, cultural trends, and brand storytelling
Proven ability to lead through strong existing teams, empowering functional experts while driving alignment and impact
Highly collaborative, proactive, and adaptable in a fast-paced, entrepreneurial environment
Excellent verbal and written communication skills
Strong relationship-builder across internal teams, creators, and external partners

Benefits

Health, Vision & Dental Insurance for full-time employees
401K with employer match program
Generous employee discounts on fine jewelry
Paid time off, including an extra allowance of 3 days annually for religious observances

Ring Concierge

4.3 Glassdoor

Ring Concierge is the leading luxury jeweler committed to designing for women, by women. Founded by Nicole Wegman in 2013, Ring Concierge has consistently scaled its growth year-over-year by strategically utilizing social media to successfully blur the lines between retailer and influencer. In an industry that has been historically dominated by men, Nicole is disrupting with her vision to design forever pieces that are both inspirational and attainable. The brand has successfully built its bespoke bridal business along with its more accessible fine jewelry collection. With multiple brick-and-mortar retail locations in NYC, the brand is continuing its explosive growth with more retail locations planned for 2024.

Founded in 2013

New York, New York, USA

72 employees (23 in marketing)

www.ringconcierge.com

100% recommend to a friend

100% CEO approval