Brand Marketing Copywriter

San Diego, CA (Hybrid)

$80K/yr – $85K/yrMid Level4+ years expFull time

Posted 1 day ago

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Job Summary

Lead end-to-end lifecycle marketing programs across owned channels, shaping strategy, automation, and segmentation while partnering with external partners to optimize customer journeys.

  • Own lifecycle programs across email, SMS, and other channels with a focus on retention and personalization.
  • Drive strategy, testing, and optimization across cross-functional teams and external partners.

Job Description

Requirements

  • 4–6 years of experience in lifecycle marketing, CRM, retention marketing, customer marketing, or a related function within an ecommerce or consumer brand.
  • Hands-on experience managing communications across email, SMS, push notifications, or other owned channels.
  • Experience working in Klaviyo and with SMS platforms.
  • Strong understanding of lifecycle strategy, automation, segmentation, personalization, testing, and customer journey development.
  • Experience managing an agency, vendor, or external partner.
  • Strong project management and organizational skills, with the ability to manage multiple workstreams and cross-functional dependencies.
  • Experience writing marketing briefs and editing customer-facing copy.
  • Strong analytical capabilities with the ability to identify discrepancies, question results, and uncover areas of opportunity.
  • Experience with Shopify and analytics or reporting platforms.
  • Clear and confident communicator who can provide direction, influence stakeholders, and keep work moving forward.

Benefits

  • medical, dental, and vision coverage with employer-paid plan options
  • 401(k) with company match
  • paid holidays and PTO
  • flexible work-from-home Fridays
  • wellness and fitness perks
  • employee product discounts
  • catered team lunches
  • team-building events
  • and additional lifestyle benefits!
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Cymbiotika

4.3 Glassdoor

Supporting your wellness journey with intentionally sourced nutrition 🌿

Founded in 2018
San Diego, California, USA
110 employees (25 in marketing)
81% recommend to a friend

Traffic Signals

Monthly Visitors
713.3K
Monthly Google Ads Budget
$74.2K
Traffic Source Mix
Search
33.8%
Direct
53%
Referral
6.8%
Social
3.7%
Paid
2.7%

Headcount Trend

Current headcount: ~112

Marketing Team

Marketing Team Size
15 (14% of company)
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$55M
Last Raise
$25M
Seed, 4 months ago

Funding History

  • Nov 2025
    Seed • $25M
  • Oct 2024
    Debt Financing • $30M

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