Senior Copywriter

USA (Remote)

$70K/yr – $80K/yrSenior Level5+ years expFull time

Posted 5 hrs ago

Job Summary

Own the end-to-end copy for multi-channel fundraising campaigns, turning briefs into persuasive messaging that engages donors and drives action across direct mail, email, digital, social, and web channels.

  • Develop and execute compelling copy across direct mail, email, digital, social, and web channels.
  • Translate briefs into persuasive messaging and drive donor action.

Job Description

Responsibilities

  • Develop and execute compelling copy across direct mail, email, digital, social, and web channels.
  • Translate creative briefs into clear, persuasive messaging aligned with client strategy and fundraising goals.
  • Collaborate with art directors and designers to develop integrated campaign concepts and cohesive creative solutions.
  • Apply direct response best practices to create content that drives donor engagement and conversion.
  • Conduct research and gather insights to inform messaging and target audience.
  • Present creative concepts and rationale clearly to internal teams and clients.
  • Revise and refine copy based on feedback while maintaining strategic integrity and creative quality.
  • Ensure all content aligns with brand voice, client objectives, and campaign strategy.
  • Manage multiple projects simultaneously in a fast-paced, deadline-driven environment.
  • Stay current on creative trends, digital platforms, and fundraising strategies to enhance campaign effectiveness.

Requirements

  • Bachelor’s Degree (BA or BS) in English, Communications, Marketing, Journalism, or a related field
  • 5–7 years of experience in direct response copywriting, preferably within an agency environment; or an equivalent combination of education and experience.
  • Preferred experience includes:
  • Nonprofit or direct response fundraising campaigns
  • Experience across direct mail, email, digital, and social media channels
  • Knowledge, Skills & Abilities:
  • Strong knowledge of direct response copywriting and fundraising strategy.
  • Ability to craft compelling narratives that drive donor engagement and action.
  • Understanding of multi-channel content development across print and digital platforms.
  • Strong conceptual thinking and creative problem-solving skills.

Benefits

  • Competitive salaries + quarterly recognition program
  • Work-life balance + 100% remote workforce
  • Excellent benefits including Health, Dental, and Vision plans, Disability and Company Paid Life Insurance!
  • Flexible PTO Policy + Paid Parental Leave
  • 401k and company match
  • Oh, and don’t forget - You're working with clients who are making a positive difference in the world.
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AGP (Allegiance Group & Pursuant)

Allegiance Group + Pursuant is a leader in nonprofit fundraising, marketing, and technology. Rooted in analytics, we develop and deploy strategies that ignite action and amplify results. We bring together more than 220 of the best strategists, fundraisers, developers, creatives, and analysts to help nonprofits and associations grow strategically and smartly with integrated digital and direct mail campaigns, award-winning websites and mobile apps, and custom fundraising software and loyalty programs. Allegiance Group + Pursuant believe our work together can create positive and transformative change, moving missions forward by educating, advocating, and inspiring supporters.

Founded in 2017
Fargo, North Dakota, USA
135 employees (40 in marketing)

Salaries

Posted range

$70K/yr – $80K/yr

Taken straight from the job posting.

The middle of this range ($75K) is 22% below the median base salary for Senior Copywriter roles in the United States ($96K).

Senior Copywriter median pay in the United States

$96K/yr

Most pay falls between $88K and $103K. Based on 209 salaries.

See all AGP (Allegiance Group & Pursuant) salaries

Marketing Team

Marketing Team Size
29 (21% of company)
Median Tenure
4.6 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Series Unknown, 8 years ago

Traffic Signals

Monthly Visitors
11.8K
Monthly Google Ads Budget
$1.7K
Traffic Source Mix
Search
29.5%
Direct
49.3%
Referral
11.3%
Social
7.9%
Paid
1.2%

Headcount Trend

Current headcount: ~135
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Senior Copywriter

AGP (Allegiance Group & Pursuant) · USA · Remote