Brand Manager, Soup & Broth Innovation

Responsibilities

• Lead new product innovation strategy development across multiple brands
• Identify and gain alignment on strategic opportunity areas for growth in collaboration with Brand Marketing and Sales by effectively leveraging syndicated data, consumer research and competitive intelligence.
• Identify and plan a new product innovation pipeline that addresses consumer needs, drives incremental growth, and delivers against business strategies.
• Lead an extensive cross-functional team to commercialize new breakthrough innovation projects, delivering commercially and financially viable best-in-class platforms.
• Conduct thorough analysis of business results and/or category trends and recommend appropriate courses of action / thought leadership

Requirements

• Bachelor’s Degree required
• 8+ years of experience in consumer brand management with a minimum of one role in base/retail brand management
• Passion for consumer-led innovation – high level of curiosity about the marketplace, competitors, consumers, and product/ingredients
• Demonstrated expertise in leveraging data-driven insights (Circana / Nielsen experience) to inform strategy and decision making
• Proven track record of progressing multiple projects with fast paced timelines and consistently delivering results
• High caliber leadership – taking accountability, inspiring trust, fostering collaboration, and driving organizational alignment
• Exceptional communication – clear and concise; influencing, storytelling and presenting
• Ability to seamlessly navigate the details without losing focus on the big picture
• Resilience and creative problem solving
• Strong business/financial acumen

Preferred

• MBA strongly preferred
• CPG brand innovation experience or experience with commercialization of line extensions / LTOs
• Food industry experience a big plus

Benefits

• Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
• Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
• Campbell’s offers unlimited sick time along with paid time off and holiday pay.
• If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
• Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
• Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.