Brand Growth Director

Responsibilities

• Drive Commercial New Business
• - Build and manage a pipeline of commercial opportunities, with an annual targets for new agency fee revenue.
• - Cultivate relationships with CMOs, senior marketing executives, brand leaders, consultants, and industry decision-makers.
• - Identify, originate, pursue, and close new commercial client engagements, including agency-of-record relationships, retainers, and significant project assignments.
• - Lead the new-business process from prospecting and relationship development through strategic presentations, proposals, negotiations, and closing.
• - Collaborate with agency leadership and subject-matter experts to develop compelling, results-oriented solutions for prospective clients.
• Become an Industry Voice for Sensis
• - Represent Sensis at major advertising, marketing, multicultural, and business conferences and industry events.
• - Develop a visible and influential point of view on cross-cultural marketing, Hispanic and multicultural consumers, changing demographics, and emerging marketing trends.
• - Pursue speaking engagements, panel opportunities, media interviews, and other industry platforms to raise the agency's visibility.

Requirements

• 10+ years of experience in advertising, marketing, agency growth, business development, brand strategy, or related senior roles.
• Demonstrated success personally originating, pursuing, and closing significant commercial advertising or marketing agency business.
• Deep understanding of Hispanic marketing, multicultural communications, cross-cultural strategy, and the evolving U.S. consumer marketplace.
• Strong network of senior marketing executives, brand decision-makers, and advertising industry relationships.
• Exceptional communication, public speaking, executive presentation, and relationship-building skills.
• Ability to develop compelling marketing perspectives and translate them into practical business opportunities.
• Strong understanding of integrated marketing, including strategy, creative, digital media, social, influencer marketing, and research.
• Entrepreneurial mindset, self-motivation, business acumen, and a results-driven approach.

Preferred

• Senior-level experience at a recognized multicultural, cross-cultural, or integrated advertising agency.
• An established industry presence through speaking engagements, published thought leadership, professional associations, or marketing conferences.
• Experience leading agency pitches and winning significant brand assignments.
• Established client relationships in one or more of Sensis's priority commercial sectors.
• Fluency in Spanish is a plus.

Benefits

• Medical, Dental, Vision, 401K, Generous PTO - Potential growth opportunities