Director of Brand Marketing
UNice, Inc
Los Angeles, CA (Remote)
$8K/mo - $12K/moIn-houseFull-timeDirector/executive5+ years exp.
19 hrs ago
Brand Manager, Mainstream Chocolate
Guaynabo, Puerto Rico, USA (On-site)
$50K/yr – $66K/yrMid Level4+ years expFull time
Posted 3 weeks ago
Job Summary
Own the end-to-end brand agenda from strategy to execution, leading market insights, campaign planning, cross-functional coordination, and budget stewardship to drive growth and stronger market positioning.
- Shape and align brand strategy with market needs and global vision
- Lead data-driven insights, campaigns, launches, and performance optimization
Job Description
Responsibilities
- Develop and Execute Brand Strategies to Drive Growth and Strengthen Market Positioning:
- Contribute to the execution of brand strategies aligned with Ferrero's global vision and local market needs. Analyze market trends, consumer behavior, and competitive activities to identify opportunities that strengthen brand positioning and drive business growth.
- Analyze Consumer, Market, and Business Data to Identify Opportunities and Generate Insights:
- Analyze consumer, market, and business data to evaluate brand performance, measure campaign effectiveness, and identify opportunities for optimization through actionable insights.
- Plan and Deliver Marketing Campaigns, Promotions and Product Launches:
- Plan and execute integrated marketing campaigns, promotions, and product launches in collaboration with agencies and internal stakeholders. Support portfolio development, packaging adaptations, and sales planning to ensure effective market execution.
- A&P Budget Management:
- Manage and optimize the brand's A&P investment and P&L, ensuring efficient allocation of resources, strong financial discipline, and delivery of marketing contribution, profitability, and business growth objective.
- Manage Projects Cross-Functionally:
- Lead marketing projects and product launches from planning to implementation by coordinating cross-functional teams, ensuring timely delivery, adherence to budget, and alignment with business objectives. Prepare presentations and support collaboration across local, regional, and global teams.
Requirements
- Bachelor’s Degree
- 4-7 years of experience
- Strong analytical thinking with the ability to transform data into actionable insights
- Excellence in organizational skills with the ability to manage multiple priorities.
- Strong communication and presentation skills
- Proactive, results-oriented mindset with strong problem-solving abilities
- Collaborative skills, with the ability to build strong partnerships across other departments and external agencies
- High level of adaptability and resilience
- Advanced proficiency in marketing performance analysis and business reporting
- Fluent in Spanish and English, both written and spoken
Benefits
- In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits.
Ferrero
Founded in 1946 by Pietro and Giovanni Ferrero, the Ferrero Group is a family-owned business in its third generation. It has been built by talented people who share a commitment towards continuous improvement to achieve the highest quality and care. This same commitment is put into everything we do for our consumers and characterizes the environment in which we operate.Some of the world’s most iconic confectionery products come from Ferrero, including Nutella®, Tic Tac®, Ferrero Rocher®, and Kinder Surprise®. Sold in more than 170 countries, our products are part of the collective memory and traditions of consumers all around the world; loved by generations.In 2015, we entered a new era of acquisitions. Since then, we have acquired several brands and businesses, including Fannie May, the confectionary division of Nestlé, and Eat Natural, expanding our footprint and product offering also into the healthy snack segment.The secret to our global success is our 38,767 employees across the world, all dedicated to delivering the care and quality to craft the business, the careers and the brands we are proud of. From the moment you join us, we make sure you can nurture your curiosity and natural abilities. We provide the resources you need to succeed personally and professionally in a diverse work environment that is multicultural, innovative, and highly rewarding.In 2021, Ferrero was the confectionary company with the best reputation in the world, according to RepTrak. This achievement reflects our determination to bring consumers only the very best; an approach which is at the heart of everything we do. Our dedication to quality and excellence, our heritage and our family values, as well as our respect for the environment and the communities in which we work, are all seen in our desire to sustain and celebrate life’s special moments.Be part of it! Visit www.ferrerocareers.com to explore the opportunities Ferrero can offer when you craft your career with us.
Salaries
Posted range
$50K/yr – $66K/yr
Taken straight from the job posting.
The middle of this range ($58K) is 42% below the median base salary for Brand Manager roles in the United States ($99K).
Brand Manager median pay in the United States
Most pay falls between $83K and $115K. Based on 164 salaries.
Links
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