Brand Home Manager – Balcones

Responsibilities

• Long-Range - Manage and lead all aspects of the assets assigned to the brand home. This includes strategic plans around guest services (tour program, personnel, brand stores, capital planning ,and events) and facility maintenance outside the scope of the Supply Organization.
• Partner with financial business counter part to ensure due diligence and thorough analysis of all long term projects and proposals.
• Supervise career development and training of brand home staff to ensure their skills continue to grow to meet future demands and changing brand strategy.
• Develop and implement financial reporting KPIs for each brand home location.
• Annually - Develop annual operating plans and budgets for brand home
• Continually monitor expenses, cash flows and sales during the fiscal year to maintain a thorough understanding of the business and each department. Provide a Quarterly report overview to the Director of American Whiskey Development regarding operational performance and adherence to budget.
• At each brand store - ensure appropriate inventories are maintained throughout the year and proper retail planning is taking place (seasonal buying & staffing needs etc.)
• Marketing - Develop and implement programs that build awareness for brand homes among key media to gain valuable exposure by positioning the facility as a preferred whiskey travel destination.
• Work with agency partners to establish marketing plans and PR activities for brand home.
• Initiate VIP programming for the field sales teams to encourage extensive use of the brand home as a marketing tool for their clients and customers.

Requirements

• Bachelor’s degree in Business, Hospitality Management, Operations, Marketing or a related field, or equivalent relevant professional experience.
• 5+ years of relevant experience in the spirits industry, hospitality, visitor attractions, experiential venues, retail operations or another consumer-facing environment , with demonstrated experience leading day-to-day operations and delivering high-quality guest experiences.
• Strong people leadership and operational management capabilities , with experience managing teams and/or external partners, budgets, business performance and multiple operational priorities in a fast-paced consumer-facing environment.
• Ability to work on-site in Waco, Texas at least 4 days per week , with availability to travel up to 10% based on business needs.

Benefits

• healthcare benefits, retirement benefits , short-term and long-term disability coverage, basic life insurance, wellness benefits and industry leading parental leave, among others.