5c89f4c1-eb30-4d10-b2ab-8b43dedaf700

Manager, Brand

Baltimore County, MD (Hybrid)

$81K/yr – $85K/yrMid Level5+ years expFull time

Posted 7 hrs ago

Job Summary

Own and steward MFB’s brand identity across channels, translating strategy into creative direction and guiding projects from concept to completion.

  • Lead brand expression across digital, print, video, events, and spaces.
  • Align campaigns and partnerships with brand standards while collaborating with internal teams and external partners.

Job Description

Responsibilities

  • Serve as MFB’s day-to-day steward of the brand identity and ensure consistent, compelling brand expression across channels and locations.
  • Translate brand strategy into clear creative direction for campaigns, materials, partnerships, and audience experiences.
  • Develop and evaluate creative briefs and concepts, ensuring alignment with project goals, audiences, messaging, and brand standards.
  • Guide brand expression across digital, print, video, presentations, events, merchandise, signage, and physical spaces.
  • Collaborate with Communications, Content, Digital, and other teams to deliver cohesive and accessible brand experiences.
  • Provide creative direction and constructive feedback to internal teams, designers, agencies, photographers, vendors, and other partners.
  • Manage brand projects from concept through completion, coordinating priorities, timelines, stakeholders, deliverables, and approvals.
  • Review creative concepts and final materials for quality, accessibility, consistency, and alignment with MFB’s brand.
  • Identify opportunities to strengthen MFB’s brand presence and improve processes, tools, and resources that support consistent brand execution.

Requirements

  • 5+ years of experience in brand management, marketing, communications, creative services, or a related field.
  • Experience managing brand projects from concept through completion.
  • Strong understanding of brand strategy, creative development, and brand standards.
  • Experience working with internal teams and external creative partners, vendors, or agencias.
  • Strong project management, communication, organizational, and problem-solving skills.
  • Demonstrated creative judgment and ability to evaluate and guide creative work.
  • Ability to manage multiple projects, priorities, and deadlines in a fast-paced environment.

Preferred

  • Bachelor’s degree in marketing, communications, graphic design, branding, or a related field.
  • Experience working with nonprofit, mission-driven, or community-focused organizations.
  • Experience developing integrated campaigns across digital, print, events, video, and physical environments.
  • Experience with merchandise, environmental branding, or vendor/production management.
  • Familiarity with accessibility and inclusive brand practices.

Salaries

Posted range

$81K/yr – $85K/yr

Taken straight from the job posting.

The middle of this range ($83K) is 16% below the median base salary for Brand Manager roles in the United States ($99K).

Brand Manager median pay in the United States

$100K/yr

Most pay falls between $83K and $115K. Based on 162 salaries.

Manager, Brand

5c89f4c1-eb30-4d10-b2ab-8b43dedaf700 · Baltimore County, MD · Hybrid