Brand Ambassador

Responsibilities

• In-Store Demos
• - Be the face of WA-CHAA! in the store. Run in-store demos at key retailers from setup to breakdown.
• - Transport your demo kit, arrive early, check in with store management, and set up an eye-catching display.
• - Keep your demo station clean, stocked, on brand, and worthy of the legend.
• - Wear the WA-CHAA! Crew uniform with honor: stylish branded shirt and hat, provided.
• Selling
• - A sample is the first step, not the victory. Convert at least 35% of samplers into purchasers.
• - Start conversations, share the WA-CHAA! story with energy and humor, and turn a “maybe” into a “yes.”
• - Help shoppers find their heat level and their perfect pairing across our flavors: Sichuan Original Heat, Sichuan Double Heat, Salt & Sichuan Peppercorn, and Sichuan BBQ.
• - Guide shoppers from the demo table to the shelf and into the cart.

Requirements

• You are outgoing and comfortable talking to strangers all day. Silence is your enemy.
• You can turn a “maybe” into a “yes,” and a “yes” into “I’ll take two.”
• You are reliable and punctual, and you can work alone. A true master needs no one watching.
• A reliable car and a valid driver’s license.
• Able to stand for 6–8 hours and lift up to 25 lbs.
• This is what you've trained for.
• A valid California Food Handler Card or Washington Food Worker Card, or the ability to get one shortly after hire.
• A smartphone for photos, recaps, and scheduling.
• A love for flavor, excitement, and honorable peanuts.

Preferred

• Experience with in-store demos, sampling, retail sales, or hospitality.
• A track record of hitting sales or conversion goals.
• Familiarity with Sichuan food, or a deep curiosity about it.
• Love of kung fu cinema, or the eagerness to be initiated into it.

Benefits

• Mileage reimbursement.
• Training from the masters.
• WA-CHAA! uniform (shirt and hat) and free WA-CHAA! product.
• A front-row seat to the U.S. rise of a cult-classic snack.
• Your work will not be boring.
• Great honor.