Associate Media Director

Responsibilities

• Lead the strategy. Develop and oversee integrated media strategies across a portfolio of clients, connecting audience insights, business objectives, creative thinking, channel selection, and measurement to drive meaningful results.
• Be a true client partner. Build trusted relationships, bring proactive recommendations to the table, challenge conventional thinking, and help clients see opportunities they might not have considered.
• Own the quality of the work. Oversee media planning, buying, activation, optimization, and measurement to ensure our strategies are sound, our execution is strong, and our investments are working as hard as possible.
• Turn data into decisions. Connect performance data, audience insights, and market trends to understand what's working, what's not, and what we should do next. Push beyond reporting results to finding ways to improve them.
• Build a stronger team. Lead, coach, and develop media team members, helping them grow their strategic thinking, technical expertise, confidence, and leadership skills.
• Make the department better. Partner with the VP of Media to strengthen our processes, tools, partnerships, and capabilities. Identify opportunities to work smarter, improve consistency, and continue evolving what Media brings to SixSpeed.
• Help grow the business. Identify opportunities to expand existing client relationships and play an active role in new business strategy, pitch development, and presentations.
• Stay ahead of what's next. Explore emerging platforms, technologies, data, and measurement solutions, and help determine which opportunities are worth testing and investing in.
• Connect the agency. Work closely with Strategy, Creative, Account, Analytics, and other teams to make sure media is part of the conversation early and contributes to stronger, more integrated ideas.

Requirements

• You bring 7–10+ years of experience in media strategy, planning, buying, optimization, and measurement across digital and traditional channels.
• You've spent at least 3 years leading and developing media professionals and know how to coach, challenge, and empower a team to do their best work.
• You know the media landscape inside and out, from Paid Search, Paid Social, and Programmatic to traditional media, emerging platforms, and measurement solutions. You also have hands-on, in-platform experience and aren't afraid to dig in, troubleshoot, or help your team solve a problem.
• You're a strategic thinker who understands how to connect media decisions to broader business objectives. You don't just recommend channels. You understand the role each one plays and why it deserves investment.
• You're analytical and financially minded. You know your way around a media budget, understand forecasting and pacing, and can turn complicated performance data into a clear story about what's happening, why it matters, and what we should do next.
• You're confident in front of clients. You can build credibility with senior stakeholders, communicate a strong point of view, navigate difficult conversations, and push for better outcomes.
• You know how to lead without needing to control every detail. You set clear expectations, ask smart questions, hold people accountable, and trust your team to deliver.
• You're naturally collaborative. You understand that the best work doesn't happen in silos and know how to bring different disciplines together to solve a problem.
• You see opportunities beyond the immediate ask. Whether it's improving performance, testing a new approach, growing a client relationship, or contributing to a new business pitch, you're always thinking about what's next.
• You're curious about the future of media, but you don't chase shiny objects. You understand the difference between something that's interesting and something that can actually make a difference for our clients.