Associate Marketing Operations Specialist

Richmond, VA (Hybrid)

Salary Not AvailableEntry Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive Marketing Operations by coordinating workflows, events, and brand enablement to keep programs on track.

  • Own coordinating brand and marketing workflows, events, and admin tasks to keep programs on schedule.
  • Must-have: 2+ years in process/operations roles and hands-on experience with a workflow tool (e.g., Monday.com, Asana).
  • Standout: Cross-functional liaison between Marketing Ops, Brand, and Distributions to align priorities.

Job Description

Responsibilities

  • Monitoring and facilitating the flow of projects through our workflow system (Monday.com), ensuring work is prioritized, visible, and progressing on schedule
  • Coordinating logistics, sponsorships, and brand presence at regional and national industry events
  • Provide administrative support for events by coordinating registrations, managing details, and supporting pre‑event logistics
  • Executing on a range of administrative tasks in support of our Brand and Marketing efforts
  • Monitoring and advocating for adherence to our brand standards across creative development and review processes
  • Identify and implement opportunities for continuous improvement in our workflows, tools, and ways of working
  • Serving as a key point of contact between Marketing Operations, Brand, and Distributions teams to ensure alignment and smooth executions
  • Other duties as assigned

Requirements

  • 2+ years’ experience in a process-oriented, coordination, or operations role
  • Experience working with a workflow system (ServiceNow, Monday.com, Asana, etc)
  • Strong aptitude building and maintaining relationships as well as influencing and collaborating with stakeholders at multiple levels
  • Ability to negotiate competing priorities and quickly adapt to changing priorities
  • Able to manage a high-energy environment and multiple deadlines with a positive, solutions-oriented, can-do attitude
  • Collaborative and proactive approach to work with strong sense of ownership and follow-through
  • Comfortable with technology; ability to quickly learn and navigate different online systems, including event registration and vendor platforms
  • Multichannel expertise across web, print, social media, video, and email
  • Strong written and verbal communication skills, with the ability to clearly convey status, risks and next steps
  • Experienced in working within multi-functional teams and matrix organizations

Preferred

  • Experience with workflow systems (ServiceNow, Monday.com, Asana, etc) preferred
  • Experience working with Marketing Operations, Brand, and Distribution teams
  • Strong stakeholder management skills across multiple levels

Benefits

  • Competitive Compensation & Total Rewards Incentives
  • Comprehensive Healthcare Coverage
  • Multiple 401(k) Savings Plan Options
  • Auto Enrollment in Employer-Directed Retirement Account Feature (100% employer-funded!)
  • Generous Paid Time Off – Including 12 Paid Holidays, Volunteer Time Off and Paid Family Leave
  • Disability, Life, and Long-Term Care Insurance
  • Tuition Reimbursement, Student Loan Repayment and Training & Certification Support
  • Wellness support including gym membership reimbursement and Employee Assistance Program resources (work/life support, financial & legal management)
  • Caregiver and Mental Health Support Services
Genworth logo

Genworth

4.4 Glassdoor

Genworth Financial, Inc. (NYSE: GNW) is a Fortune 1000 provider of products, services, and solutions that help families navigate the aging journey with confidence. Headquartered in Richmond, Virginia, Genworth applies its nearly 150 years of experience each day to helping people navigate caregiving options and fund their long-term care needs. Our primary office locations in the U.S. are Richmond, VA, Lynchburg, VA, Stamford, CT, and New York, NY.

Founded in 2004
Glen Allen, Virginia, USA
5K employees (120 in marketing)
90% recommend to a friend
91% CEO approval

Traffic Signals

Monthly Visitors
236K
Traffic Source Mix
Search
28.3%
Direct
65.9%
Referral
5.1%
Social
0.4%
Paid
0.2%

Headcount Trend

Current headcount: ~5K

Marketing Team

Marketing Team Size
88 (2% of company)
Median Career Experience
20 years
Median Tenure
33.8 years

Funding

Total Funding
$450.1M
Last Raise
$450M
Post IPO Debt, 8 years ago

Funding History

  • Mar 2018
    Post IPO Debt • $450M
  • Oct 2016
    Post IPO Equity • $102K

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