Associate Manager, Marketing & Account Strategy

Responsibilities

• Distill client RFPs and briefs into smart, strategic, and compelling marketing proposals.
• Leverage data, audience insights, and research to develop informed opportunities and recommendations.
• Conceptualize and develop partner-specific, cross-platform marketing programs, including custom content, native executions, experiential activations, and direct digital marketing campaigns.
• Partner with sales, campaign strategy, content studio, and other cross-functional teams to develop integrated marketing solutions.
• Ensure proposals and program materials meet the highest standards of Hearst brand quality, creativity, storytelling, and execution.
• Manage post-sale program and event execution, coordinating timelines, deliverables, and stakeholders.
• Respond to day-to-day requests from sales, staff, and management with clarity, responsiveness, and strategic thinking.
• Manage project budgets and timelines to support efficient, high-quality delivery.

Requirements

• 2–3+ years of related experience in marketing, advertising, media, account strategy, or a similar field.
• Experience with both the strategic and executional aspects of marketing proposal development.
• Strong copywriting skills; experience writing client-facing proposals and presentations is a plus.
• Experience reading and interpreting RFPs, media grids, client briefs, and related marketing materials.
• Strong analytical and strategic thinking skills with the ability to use data and insights to inform recommendations.
• Resourceful, proactive problem-solver who takes initiative and can independently navigate challenges.
• Strong written and verbal communication skills, including the ability to present ideas and influence senior stakeholders.
• Highly organized and comfortable managing multiple priorities in a fast-changing, collaborative environment.
• Positive, solutions-oriented approach and ability to thrive in a team-focused culture.
• Understanding of or interest in Hearst editorial products and the Style & Design industries is a plus.

Benefits

• Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
• Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
• Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
• Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
• Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
• Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.