Responsibilities

• Support the development and execution of Disney+, Hulu, and Hulu + Live TV marketing campaigns across sports, live events, and entertainment.
• Run task force meetings, ensure the right content is featured, secure content and legal approvals, and keep projects on budget.
• Serve as a key day-to-day contact for network and league partners, coordinating campaigns, requests, and approvals to keep partners aligned and supported.
• Support acquisition and retention efforts around key sports windows by partnering with lifecycle/CRM and subscriber acquisition teams to help turn sports moments into subscriber demand.
• Gather and synthesize consumer insights, audience data, and performance metrics to inform briefs, messaging, campaign decisions, tracking, and optimization.
• Assist in building briefs and decks that guide and inspire campaigns, partnerships, and ideas.
• Partner with campaign leads and cross-functional teams throughout projects to maintain consistency of brand vision across on- and off-channel efforts.
• Research cultural and sports trends that can be owned or amplified by the brand.

Requirements

• 3+ years of relevant experience in brand or campaign marketing with a leading consumer-facing brand or agency; media, TV, or sports company experience is a plus.
• Experience and knowledge of the sports landscape; live sports DTC experience is ideal.
• Experience contributing to 360 marketing campaigns from strategy through creative execution and launch.
• Familiarity with subscription/DTC growth levers, including acquisition, conversion, lifecycle, and retention, is a plus.
• Exposure to product and marketing positioning strategy.
• Strong project management and organizational skills, with the ability to juggle multiple projects simultaneously and switch between creative and analytical work without losing sight of the details.
• Excellent communication, collaboration, and partner-management skills, with the ability to work effectively across teams and levels of the organization.
• Candidate must live within a reasonable distance of the office in Burbank, California. This role requires someone onsite 4 days a week.