Associate Manager, DTC & TikTok Shop

Baltimore County, MD (Hybrid)

$74K/yr – $130K/yrMid Level3+ years expFull time

Posted 10 days ago

Job Summary

Own the end-to-end DTC merchandising lifecycle, including forecasting, inventory planning, content coordination, campaign performance, and cross-functional collaboration to drive assortment, budget management, and KPI tracking.

Forecast and inventory planning aligned to promotions
Cross-functional merchandising and content coordination for DTC
Campaign performance reporting to brand and commercial teams

Job Description

Responsibilities

Plan and track inventory and adjust detailed forecast to meet promotions and marketing activations while monitoring effectiveness of product assortment and make recommendations for improvement (additions/deletions)
Coordinate product listings, monitor content for store ensuring it is up-to-date and working with Studio and Digital Shelf to have the best product information and digital assets delivered on time. Ensure content is flowing to mapped areas on the store.
Serve as a liaison with commercial and brand teams to ensure merchandising reflects and augments campaigns.
Open PO’s and track payments to key agencies and contractors while assisting in the store budget management
Serve as marketing manager for DTC exclusive product development and KPI’s for success ensuring there is a clear initiative roadmap to test new product ideas
Report performance of campaigns to commercial and brand teams
Participate in the store strategic roadmap work sessions to add new functionalities or projects
Work closely with 3PL partner to maintain daily operations and guide purchasing

Requirements

Bachelor’s Degree in Marketing, or related field required
Minimum of 3 years DTC eCommerce experience through an agency or CPG company, strong forecasting experience.
Experience working across multi-functional teams
Demonstrated success knowing when to have an entrepreneur approach and when to fit within the corporate ways of working
Continuous learning spirit
Strong Excel skills with advanced knowledge in building and maintain a forecast, problem-solving skills with bias for action
Data driven, independent and digital self-learner,
Team Player

Preferred

GA4, Salsify and Shopify Certifications (preferred)
2-3 years as a merchandiser of a Direct-to-consumer store with 500 to 5,000 sku’s, low price points but able to understand how to build a higher Average Order Value through bundling and promotions (preferred)

Benefits

Competitive compensation
Career growth opportunities
Flexibility and Support for Diverse Life Stages and Choices
Comprehensive health plans covering medical, vision, dental, life and disability benefits
Family-friendly benefits such as paid parental leave, fertility benefits, Employee Assistance Program, and caregiver support
Retirement and investment programs including 401(k) and profit-sharing plans

McCormick & Company

McCormick & Company, Incorporated (NYSE: MKC) is a global leader in flavor and one of the most respected and familiar names in the industry. In business for over 130 years, McCormick manufactures, markets, and distributes spices, seasoning mixes, condiments, and other flavorful products to the entire food industry—retail outlets, food manufacturers, and foodservice businesses. McCormick creates flavors for a wide range of applications, such as beverages, snacks, dairy, bakery/confectionary, savory, performance nutrition, and health. The McCormick name represents a trusted source of flavor in millions of kitchens around the globe—in homes and in restaurants. Partnerships with farmers and suppliers around the world allow us to provide great-tasting, quality spices with year-over-year consistency that you can trust.Our herbs and spices come from 80 different countries, while our brands reach consumers in more than 150 countries and territories. Our passion for quality is matched only by our commitment to an innovative and energetic company culture. At McCormick, we believe in respect, recognition, inclusion, and collaboration, based on the highest ethical values for our employees.McCormick is a team of 13,000 employees located around the world—and we’re growing. If you have a passion for flavor—and you’re ready to take a journey—come have a seat at our table.

Hunt Valley, Maryland, USA

8.3K employees (664 in marketing)

www.mccormickcorporation.com