Associate Manager, Brand Marketing

Winchester, VA (On-site)

$94K/yr – $115K/yrMid Level3+ years expFull time

Posted 1 hr ago

Job Summary

You will own end-to-end brand strategy and execution, leading cross-functional teams to drive growth, brand equity, and consumer-centered product decisions.

  • Lead projects from concept to delivery across Marketing, Sales, Product, and Digital.
  • Champion consumer insights to shape priorities and messaging.
  • Manage programs with clear timelines, metrics, and stakeholder alignment.

Job Description

Responsibilities

  • Put safety first – Always!
  • Lead and foster our “people first” culture.
  • Brand & Business Leadership
  • Support the execution of brand strategies that drive growth, margin, and brand equity in both U.S. and international businesses.
  • Lead projects from idea to execution, keeping teams aligned on timelines, deliverables, and outcomes.
  • Drive alignment across Sales, Product, Digital, Retail, Media, Creative, and agency partners.
  • Ensure consistent, high-quality brand execution across channels and touchpoints.
  • Consumer & Market Insights
  • Champion the voice of the consumer, ensuring insights shape product decisions, marketing priorities, and brand strategy.
  • Track category trends, competitive activity, and promotions to inform recommendations and planning.

Requirements

  • Bachelor’s degree in Marketing or a related field.
  • 3–5 years of experience in brand management.
  • Proven ability to communicate clearly and influence across functions.
  • Strong analytical skills and ability to translate data into actionable insights.
  • Demonstrated project management and organizational skills.
  • Owner’s mindset, bias for action, and ability to balance competing priorities.
  • Ability to navigate ambiguity, adapt quickly, and make progress in a fast-moving environment.
  • Ability to write structured agency briefs covering objectives, target audiences, messaging, deliverables, and success metrics.

Preferred

  • MBA

Benefits

  • Time Off: We’ll give you paid holidays and paid vacation.
  • Health, Dental, and Vision Insurance: Choose from a variety of options. We’ll cover a generous share of the cost. Plus, you can earn lower rates through our wellness program.
  • 401(k) With Company Match: Save for your retirement and we’ll match it dollar for dollar.
  • Tuition Reimbursement: We’re all about lifting each other to the next level. When you’re ready to get the degree, we’ll pick up part of the tab.
  • Training and Education: We offer dozens of options to boost your performance – both online and on-site nearby.
  • Stock Purchase Program: Invest in Trex at a discounted price.
  • Employee Discount Program: When you make the World’s No. 1 Decking Brand, you’ll probably want to enjoy the finished product yourself. We’ll give you a discount.
Trex Company logo

Trex Company

At Trex, we don't just make composite decking -- we invented it. From there, we continue to innovate, engineering what's next in outdoor living to perfect and define the composite deck category. It's what's made us the world's largest manufacturer of wood-alternative decking products. And it's a product both our customers and our team members can be proud of: every board we make is more than 95% recycle materials, including reclaimed wood and recycled plastic film.Build a career you can be proud of. The work you put in, the ideas you bring, the rewards you earn—when you’ve got pride in what you create, it’s all worth the effort. As the industry leader, we feel it. And you will, too.

Founded in 1996
Winchester, Virginia, USA
1.2K employees

Salaries

Posted range

$94K/yr – $115K/yr

Taken straight from the job posting.

The middle of this range ($105K) is in line with the median base salary for Brand Marketing Manager roles in the United States ($100K).

Brand Marketing Manager median pay in the United States

$105K/yr

Most pay falls between $87K and $120K. Based on 95 salaries.

See all Trex Company salaries

Marketing Team

Median Career Experience
5.5 years
Median Tenure
2.4 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
667.7K
Monthly Google Ads Budget
$131.5K
Traffic Source Mix
Search
37%
Direct
27.7%
Referral
3.9%
Social
1.1%
Paid
1.6%

Headcount Trend

Current headcount: ~1.2K
Trex Company logo

Associate Manager, Brand Marketing

Trex Company · Winchester, VA · On-site