Associate, Integrated Media Planning - Sports Gaming

New York City, NY (Hybrid)

Salary Not AvailableEntry Level1+ years expFull time

Posted 19 hrs ago

Job Summary

Own cross-functional support for data-informed media planning and execution across strategy, activation, and analytics, helping to identify opportunities and optimize campaigns in a fast-paced sports and entertainment media environment.

  • Collaborate with strategy, activation, and analytics teams
  • Focus on data-driven insights and performance
  • Grow foundational media planning skills

Job Description

Responsibilities

  • Passion - Approaches new challenges with energy and curiosity. Demonstrates an interest in consumer behavior, culture, trends, sports, entertainment, and the evolving media landscape.
  • Problem Solving - Supports the team in identifying solutions, overcoming challenges, and managing changing priorities in a dynamic environment.
  • Hunger for Data - Seeks to understand how insights, research, and performance data are used to inform media strategy and uncover opportunities.
  • Collaboration - Works effectively across strategy, activation, and analytics teams to support campaign planning and execution.
  • Attention to Detail - Maintains accuracy across reports, flowcharts, media plans, and campaign documentation.
  • Growth Mindset - Brings enthusiasm, adaptability, and a willingness to take on new challenges while building foundational media planning skills.

Requirements

  • Graduate of a four-year college or university
  • 0-1 year of business experience or relevant internships
  • Intermediate proficiency in Microsoft Office, particularly Excel, PowerPoint, and Word
  • Strong interest in media, advertising, consumer behavior, and marketing strategy
  • Eagerness to learn across channels and platforms
  • Strong organizational skills and attention to detail
  • Interest in sports, entertainment, or gaming is a plus, but not required
  • Adaptable, proactive, and excited to learn in a fast-paced environment
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OMD

3.6 Glassdoor

OMD is the world’s largest media network, with more than 14,000 people working across more than 100 countries.At OMD, We Create What’s Next — delivering creative media solutions to drive sustainable growth for the world’s leading brands. Named the best-performing global media network overall by RECMA, the highest-ranked media agency network on the Effie Effectiveness Index, and Media Network of the Year at the 2025 Cannes Festival of Media, OMD is a leader in innovation, creativity, and cultural relevance.

Founded in 1996
New York, New York, USA
4.2K employees (1,415 in marketing)
67% recommend to a friend
82% CEO approval

Marketing Team

Marketing Team Size
1,318 (31% of company)
Marketing Roles Posted (Last 30 Days)
18

Traffic Signals

Monthly Visitors
54K
Traffic Source Mix
Search
46.4%
Direct
39.1%
Referral
9.4%
Social
3.4%
Paid
1%

Headcount Trend

Current headcount: ~4.2K