Associate Director, Social Media

Responsibilities

• Help lead social media programs across organic, paid, influencer and integrated workstreams, translating strategy into clear, compliant and platform-native execution.
• Develop and manage social content plans, editorial calendars, campaign assets, post copy, creative briefs and supporting materials in partnership with strategy, creative, paid media and account teams.
• Bring an integrated social and digital lens to the work, connecting day-to-day social execution to broader communications goals and client priorities.
• Support and, at times, lead recurring client and internal meetings, helping turn discussion, feedback and decisions into clear next steps, timelines and deliverables.
• Coordinate across internal teams, vendors and client stakeholders to keep social content, approvals, publishing and reporting workstreams organized and on track.
• Communicate recommendations, project updates and social insights in a clear, thoughtful way for clients and cross-functional partners.
• Use AI-enabled tools, Canva, social listening platforms and analytics dashboards to support research, brainstorms, content development, reporting and presentations.
• Bring a curious, responsible approach to emerging tools and social trends, while keeping healthcare accuracy, client privacy, compliance and brand standards at the center.
• Help guide team members by providing direction, feedback and support on content, timelines, reporting and client-ready deliverables.
• Contribute to social and cultural POVs, trend notes and thought starters that bring timely, relevant thinking to clients, industry and our RC teams.

Requirements

• 5–8 years of social media, digital marketing or integrated communications experience, ideally in healthcare, biotech, pharma or another regulated industry.
• Agency or client-service experience, with the ability to manage multiple projects, priorities and stakeholders at once.
• Experience coordinating social content development, review processes, calendars, campaign materials and client-ready deliverables.
• Experience guiding or mentoring team members
• Comfort balancing hands-on social work with project coordination, client communication, team support and new business or organic growth needs.
• College degree required; BA or equivalent preferred; understanding of FDA, fair balance, adverse event and client review considerations preferred.
• Strong social media judgment, including the ability to develop content plans, post copy, briefs, recommendations and executional materials that align to strategy.
• Understanding of major social platforms, audience behavior, platform-native content best practices and the role of social within broader healthcare communications.
• Ability to contribute to channel recommendations, paid social approaches, influencer considerations, content calendars and social media reports that tell a clear story.
• Comfort with social publishing, listening, analytics, paid social and AI-enabled tools, including platforms such as Meta Business Manager, LinkedIn Ads, Sprinklr, Sprout Social, Brandwatch, Microsoft Office and Canva.

Benefits

• Real Chemistry offers a comprehensive benefit program and perks, tailored to your region. Globally, this includes offices in our key markets with free snacks to keep you running all day long, generous holiday and paid time off, options for private medical, dental, and vision plans, and support in saving for the future.
• Other perks include mental wellness coaching and support and access to more than 13,000 online classes with LinkedIn Learning.