Associate Director, Programmatic

Responsibilities

• Formulate Programmatic strategy for client businesses and ensure that recommendations and decisions are consistent with client’s objectives and strategies.
• Assume a lead role in the integration of programmatic efforts and present innovative, business-building, and data-driven recommendations.
• Lead Associates and/or Managers in thinking strategically about programmatic’s role within the media mix and help our teams define tactical programmatic strategies and media plans to address client needs.
• Accurately, objectively and constructively evaluate the performance of Associate(s) and/or Manager(s).
• Facilitate the development and documentation of standard methodologies for improving operational efficiencies within the team and the group.
• Coordinate the work of our disciplines, industry groups and media partners; assist with integration of other client and GroupM agencies.
• Provide support to regional offices and/or partners, where applicable.
• Keep senior management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business.

Requirements

• Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.
• 5+ Years experience planning/buying across major Demand-Side Platforms (DSPs), such as DV360, The Trade Desk, Amazon DSP, and Yahoo DSP.
• Experience with Ad Servers (e.g., Campaign Manager 360), Brand Safety/Verification technology (IAS, DoubleVerify, MOAT), SSPs, and Identity/Data solutions.
• Significant client-facing and relationship management experience is required.
• Prior experience managing a team; demonstrating the ability to train and grow junior members, and serving as a coach and mentor.
• Prior experience in an agency environment is highly desired.
• Exhibit passion through appropriate participation in team, agency, and industry initiatives.

Preferred

• Prior experience in an agency environment is highly desired.
• Exhibit passion through appropriate participation in team, agency, and industry initiatives.

Benefits

• Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.