Associate Director, Planning

Los Angeles, CA (Hybrid)

$70K/yr – $125K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Lead media operations and strategy for a senior Omnicom Media role, blending data-driven insights with cross-functional leadership.

  • Own cross-channel media planning and data-informed recommendations.
  • Must-have: 5+ years in media operations with agency or media org experience.
  • Standout: Experience leading teams and leveraging Omni for audience activation.

Job Description

Responsibilities

  • Be a champion for the brands you manage and continually strive to find innovative solutions that build the brand
  • Build sound strategic frameworks that ladder up to client business goals
  • Provide excellent client service by being responsive, accountable and detail oriented
  • Bringing your track record of data-centric thinking to every integrated client brief, which will outline creative and media requirements and objectives
  • Own consumer insights and inspire tactical representations of strong, clear media strategies
  • Identifying opportunities for cross-platform deals when appropriate
  • Being the bridge between strong, conceptual thinking, and data-driven, analytical approaches to problem-solving
  • Effectively motivate, lead, and train the team to maximize shared objectives
  • Lead team utilization of Omni, in order to effectively leverage our people-based marketing platform to drive targeted audience activation, develop creative channel planning ideas, analyze digital content inventory, and contribute to the overall success of our marketing efforts.
  • Strong Analytical and strategic thinking abilities, with the capability to derive actionable insights from Data.
  • Exceptional Communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and build relationships with external partners.
  • Proficiency in Media Planning and buying tools and platforms.
  • Strong understanding of Project Management Methodologies and process improvement techniques.
  • Understanding of financial operations, Budget Management, Strategic Planning, and media activation.
  • Exceptional narrative skills, demonstrated ability to craft compelling stories that engage the audience, convey complex ideas clearly in order to effectively detail a strategy, problem, solution or Initiative.

Requirements

  • Minimum of 5 years of experience in media operations, preferably in an agency or media organization.
  • Strong knowledge of media planning, buying, and optimization across various channels.
  • Relevant post-secondary education, training, or equivalent experience

Preferred

  • Entertainment, streaming client experience

Benefits

  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave
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Omnicom Media

3.5 Glassdoor

Omnicom Media, the media services division of Omnicom Group Inc., designs ecosystems for growth. Powered by the Omni Intelligence Platform, Omnicom Media connects best-in-class capabilities that enable our full-service media agencies OMD, Initiative, PHD, UM, Hearts & Science and Mediahub to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 40,000 people serving the world’s leading brands in Omnicom Media agencies around the globe.

Founded in 1996
New York, Iowa, USA
14K employees (3,943 in marketing)
60% recommend to a friend
74% CEO approval

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