Associate Director, Paid Media

Los Angeles, CA (Remote)

$100K/yr – $120K/yrSenior LevelFull time

Posted 3 months ago

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Job Summary

Own a growing paid media portfolio and scale a team with playbooks, AI workflows, and new-channel expansion to drive double-digit ARR growth.

  • Growth ownership: Build and expand a $1M+ ARR portfolio with channel rollouts and performance improvements.
  • Team & ops: Lead 2–4 managers, standardize diagnostics and client comms, and raise strategic thinking.
  • Automation: Deploy AI-driven workflows that cut manual work by 30%+ and deliver proactive client recommendations.

Job Description

Responsibilities

  • Own and grow a $1M+ ARR portfolio of strategic paid media accounts, driving 20%+ growth through expansions, performance improvements, and new-channel rollouts.
  • Maintain ≥95% client retention across the portfolio, with Net Revenue Retention ≥120%.
  • Manage and develop a team of 2–4 Paid Media Managers — set ownership, KPIs, and performance standards; coach the team to deliver strong results consistently.
  • Build standardized playbooks for client communication, performance diagnostics, and strategic recommendations — reducing variability and improving the client experience.
  • Implement AI systems that reduce manual work by 30%+ across the team, and codify them into reusable workflows.
  • Roll out new channels (LinkedIn, programmatic, CTV) with repeatable, multi-account frameworks.
  • Ensure every account receives 2+ proactive recommendations per month.
  • Step into high-stakes or high-risk client situations when needed — saves, escalations, renewals.
  • Raise the quality of strategic thinking across the team without becoming the bottleneck.

Requirements

  • 8+ years in paid media with deep, hands-on expertise across Google Ads AND Meta (agency, in-house, or consulting — we count the work, not the title).
  • 3+ years managing a paid media team (2+ direct reports) AND owning a client portfolio at $1M+ scale.
  • You think in terms of team-level scale, not individual output. You've shipped at least one playbook or system that lived past you.
  • You use AI at a systems level — building workflows the team adopts, not just personal prompts.
  • You have strong client presence, including in high-stakes situations like saves, escalations, and renewals.
  • You develop the people around you. Your direct reports grow faster because they work with you.
  • You communicate clearly and directly under pressure, and create confidence with senior client stakeholders.
  • You have working fluency across emerging paid channels (LinkedIn, programmatic, CTV) — not just Google Ads and Meta.
  • You partner well across functions — collaborating with SEO, creative, and CRO leaders to embed paid insights in broader growth strategy.

Preferred

    Benefits

    • Medical, dental, and vision insurance after your first month of employment
    • 401(k) with 100% match up to 4% of your salary
    • $50K life insurance policy, paid 100% by the company
    • 12 weeks of paid family leave, effective after the first year of employment
    • Flexible Unlimited Paid Time Off
    • $100 utilities stipend, paid out as an extra $50 per paycheck
    • $60 UberEats credit each month
    • A MacBook, keyboard, and mouse
    • $500 WFH office reimbursement
    • Fully remote — work from anywhere