Associate Director of Marketing & Publicity

Responsibilities

• Lead Strategy & Team Development
• Manage, mentor, and develop the Adult Marketing & Publicity team.
• Provide strategic direction and campaign oversight, ensuring resources are aligned with title priorities and business goals.
• Foster a collaborative, innovative, and results-oriented team culture.
• Drive High-Impact Campaigns
• Create and execute integrated marketing and publicity campaigns for priority UK-originated titles publishing into the U.S.
• Develop campaigns that drive sales, build awareness, and maximize visibility across media, retail, digital, influencer, and social channels.
• Serve as the primary U.S. marketing contact for designated UK publishing teams and authors.
• Manage Budget & Performance
• Own the Adult Marketing & Publicity budget, including title investments, vendor relationships, and agency spend.

Requirements

• Bachelor's degree preferred.
• 7+ years of experience developing and leading integrated marketing and publicity campaigns, ideally within adult trade publishing.
• Demonstrated success managing teams and developing marketing strategy at a departmental or list-wide level.
• Experience leading strategic planning, budget management, and resource allocation across multiple projects and priorities.
• Deep knowledge of book marketing, publicity, audience development, and consumer engagement.
• Strong understanding of earned, owned, paid, social, and influencer marketing channels.
• Proven leadership and coaching experience with high-performing teams.
• Strong analytical skills and experience using campaign and sales data to inform strategic decisions.
• Exceptional communication, presentation, and relationship-management skills.
• Experience working directly with authors, media, publishing partners, and booksellers.

Benefits

• This is an exciting opportunity to help shape the marketing strategy behind a diverse and award-winning Adult publishing program. You'll lead talented marketers and publicists, work with high-profile authors and publishing partners, and play a key role in bringing exceptional books to readers around the world.
• QuartoUS is an equal opportunity employer; M/F/D/V are encouraged to apply. Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits & generous paid time off.