Associate Director, Global Media Relations

Responsibilities

• Execute a global media strategy aligned with corporate positioning to advance the company narrative and enhance reputation through proactive and opportunistic engagement across print, broadcast, digital, and consumer/lifestyle media, reaching key audiences beyond traditional business and trade press.
• Closely monitor external trends across media publications to advise on where and how BMS should have a voice, and to continually inform media strategy development.
• Drive continual cadence of news flow, managing sequence and strategy of announcements.
• Identify, develop and pitch unique storylines and content opportunities, including human-interest angles, patient stories, and culturally resonant narratives, that make company news accessible and engaging to mainstream and general-interest audiences.
• Build and maintain relationships across a diverse media landscape, from business and trade outlets to consumer, lifestyle, international, and general-interest publications (e.g., health/wellness outlets), managing incoming media requests and executing proactive and opportunistic outreach with strong judgment and media acumen.
• Develop and refine core messages, pitches, talking points, Q&As, and other media materials that translate complex corporate, scientific, and business priorities into clear, compelling narratives tailored to the tone and format expectations of both trade and consumer media.
• Plan logistics and train spokespeople for a range of media and public speaking opportunities, from industry panels to broader public-facing engagements.
• Collaborate closely with communications colleagues and business partners across geographies to identify, guide, and help execute select international media opportunities for senior executives, sharing best practices across media opportunities to ensure alignment with local market nuances, global messaging, and company priorities.
• Socialize external announcements to internal audiences to advance workforce knowledge of BMS people, medicines, positions and performance.
• Support response to issues management and rapid response.

Requirements

• Minimum education of a bachelor’s degree is required. Communications, journalism or related field is preferred. Advance degree preferred.
• Minimum of seven (7) years of media relations experience, preferably in pharmaceutical or similar industry is required. Existing relationships with print, broadcast, digital, and consumer/lifestyle media is highly preferred. Issues management experience preferred.
• Strong writing and storytelling capabilities, with the ability to translate complex scientific, business, policy, or societal issues into clear, compelling messaging.
• Excellent writing and research skills, with knowledge of AP style and a keen attention to detail.
• Strong business acumen, with a demonstrated ability to understand and translate business strategy.
• Ability to interact effectively with many levels of colleagues across a complex, highly collaborative organization.
• Ability to effectively counsel senior leaders.

Benefits

• Benefits: Subject to the terms and conditions of the applicable plans then in effect, you may be eligible to participate in our comprehensive benefit plans – including wellbeing support, retirement and financial protection benefits, and insurance offerings (medical, dental, vision, life and disability). U.S.-based exempt employees are eligible for Flexible Time Off (FTO), which provides paid time off without a set accrual limit, subject to manager approval, along with 11 paid company holidays each year. Non-exempt employees, RayzeBio employees, and employees located in Puerto Rico receive 160 hours of paid vacation annually for new hires (subject to manager approval), 11 paid company holidays, and 3 optional holidays. Depending on eligibility, employees may also have access to additional time-off benefits, including paid sick leave, up to two paid volunteer days per year, summer hours flexibility, and leaves of absence for medical, personal, parental, caregiver, bereavement, or military needs. Eligible employees also enjoy an annual Global Shutdown between Christmas Day and New Year’s Day. U.S.-based job seekers can explore full benefit offerings at https://careers.bms.com/benefits