Associate Director, Commerce Media (Temporary)

New York City, NY (On-site)

$51/hr – $82/hrSenior Level6+ years expTemporary

Posted 10 hrs ago

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Job Summary

Own end-to-end commerce campaign execution and optimization across Amazon DSP and partner platforms, lead planning with media strategy, educate teams on DSP best practices, help grow the Commerce COE, and drive performance reporting and strategic partner relationships.

  • Own campaign execution across primary platforms and maintain quality control
  • Collaborate on shopper-focused plans and communicate recommendations
  • Lead performance forecasting and stakeholder updates

Job Description

Responsibilities

  • Directing and managing the daily workflow of Digitas’ commerce campaigns, including plan development, campaign activation and maintenance, and post-buy recaps
  • Interfacing with media strategy teams to build strategic shopper- focused campaign plans, communicate recommendations, and identify and deliver new solutions in a collaborative fashion
  • Serving as a true expert and educating internal precision teams on the Amazon DSP offerings, campaign setup and optimization strategies
  • Supporting in the development of the Commerce Media COE and spreading the Commerce Mindset throughout the entire Agency
  • Assuming accountability and ownership of campaign execution in platforms such as Amazon, Roundel, Walmart+, KPM for assigned client accounts
  • Building and maintaining strong relationships with commerce media partners
  • Developing and maintaining quality control procedures for campaign implementations
  • Understanding and effectively communicating our agency’s value proposition in the commerce space, as related to the growth of current and prospective agency accounts
  • Monitoring and reporting on campaign performance
  • Participating in forecasting exercises for senior management

Requirements

  • Six to nine years of deep experience in display and video media buying
  • Expertise in activating media within the Amazon DSP and other Amazon self-serve placements
  • Basic level of understand of Amazon Search campaigns and their importance to driving success of DSP performance
  • In depth understanding of media planning and programmatic buying
  • Proven experience with at least three or more years of people management experience, overseeing three or more reports in an account management/client services team
  • Strong fluency with the digital media ecosystem– you know this world by heart and you keep pulse with the rapid changes happening within it – and a clear, solid understanding of the media planning and buying process
  • Extensive experience in a client service position or role
  • The ability to organize and manage your work and that of the junior staff on the team
  • Strong analytical thinking and mathematical skills
  • Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others
Publicis Groupe Holdings B.V logo

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.8K

Marketing Team

Marketing Team Size
2,719 (25% of company)
Median Career Experience
13.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
138