Associate Director, Commerce Media

Responsibilities

• Directing and managing the daily workflow of Digitas’ commerce campaigns, including plan development, campaign activation and maintenance, and post-buy recaps
• Interfacing with media strategy teams to build strategic shopper- focused campaign plans, communicate recommendations, and identify and deliver new solutions in a collaborative fashion
• Serving as a true expert and educating internal precision teams on the Amazon DSP offerings, campaign setup and optimization strategies
• Supporting in the development of the Commerce Media COE and spreading the Commerce Mindset throughout the entire Agency
• Assuming accountability and ownership of campaign execution in platforms such as Amazon, Roundel, Walmart+, KPM for assigned client accounts
• Building and maintaining strong relationships with commerce media partners
• Developing and maintaining quality control procedures for campaign implementations
• Understanding and effectively communicating our agency’s value proposition in the commerce space, as related to the growth of current and prospective agency accounts
• Monitoring and reporting on campaign performance
• Participating in forecasting exercises for senior management

Requirements

• Six to nine years of deep experience in display and video media buying
• Expertise in activating media within the Amazon DSP and other Amazon self-serve placements
• Basic level of understand of Amazon Search campaigns and their importance to driving success of DSP performance
• In depth understanding of media planning and programmatic buying
• Proven experience with at least three or more years of people management experience, overseeing three or more reports in an account management/client services team
• Strong fluency with the digital media ecosystem– you know this world by heart and you keep pulse with the rapid changes happening within it – and a clear, solid understanding of the media planning and buying process
• Extensive experience in a client service position or role
• The ability to organize and manage your work and that of the junior staff on the team
• Strong analytical thinking and mathematical skills
• Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others

Benefits

• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.