Associate Director, Brand Strategy

Responsibilities

• Serve as a key strategic partner to clients and internal teams, helping guide brand and communications strategy
• Build a deep understanding of clients' business objectives, market dynamics, competitive landscape, and growth opportunities
• Develop meaningful customer insights through qualitative and quantitative research, market analysis, and strategic exploration
• Support the development of brand positioning, messaging platforms, customer journeys, and engagement strategies
• Collaborate closely with creative, account, medical, analytics, media, and experience teams to ensure strategic alignment across initiatives
• Translate research and insights into clear, actionable strategic recommendations
• Develop creative briefs, communication frameworks, strategic presentations, and workshop materials
• Facilitate internal brainstorming sessions and strategic workshops that inspire innovative thinking
• Provide thought leadership on healthcare market trends, customer behavior, and emerging opportunities
• Contribute to new business opportunities, pitches, and organic growth initiatives

Requirements

• 5-8+ years of experience in brand strategy, communications planning, marketing strategy, or a related rigor within a healthcare advertising, pharmaceutical, or life sciences environment
• Experience supporting HCP and/or patient-focused marketing initiatives
• Strong understanding of healthcare markets, customer engagement, and brand development
• Ability to synthesize complex information and distill it into clear, compelling insights and recommendations
• Experience developing brand positioning, messaging frameworks, communication strategies, and creative briefs
• Strong analytical and critical-thinking skills with the ability to connect data, research, and business objectives
• Excellent written, verbal, and presentation skills
• Ability to confidently engage with clients and build trusted relationships
• Collaborative approach with a passion for partnering across multiple rigors
• Strong storyteller who can inspire teams and clients through critical thinking

Preferred

• Experience supporting pharmaceutical brands is preferred; oncology experience is a plus

Benefits

• medical coverage, dental, vision, disability, 401K, parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.