Associate Director - Athletic Creative Services

Responsibilities

• Serve as the primary creative video contact for all 16 teams, producing high-quality content, including video features, motion graphics, hype videos, reels, and digital storytelling content for use across UMass Lowell Athletics social media platforms, website, videoboards, broadcasts & more. Work under the direction of the Director of Multimedia & Production and the Associate AD for Communications & Creative Content and in collaboration with team communications contacts to ensure consistency in departmental and team messaging, branding and creative strategy.
• Collaborate with athletic staffs, such as communications, marketing, multimedia & production, and external relations to develop creative assets for the UMass Lowell Athletics Department that support ticket sales, fan engagement, fundraising, sponsorship fulfillment, brand awareness initiatives and special events. Additionally, collaborate with campus marketing & communications staff to develop creative video that enhances enrollment.
• Work collaboratively with coaches and staff to develop recruiting-focused creative materials while ensuring compliance with NCAA, conference, and university rules and regulations.
• Capture video content at practices, competitions, community outreach events, and other department special events and functions.
• Assist in the creative vision and execution of video stations during athletics media days, including setup and capture of hype video and GIF content for social media.
• Travel with athletic teams as necessary to provide creative content coverage for select regular season and postseason competitions.
• Assist the Director of Multimedia & Production with the supervision, scheduling, and mentorship of student assistants, interns, and freelance staff.
• Assist the Director of Multimedia & Production in producing live event and broadcast content for ESPN+, NESN, and AmericaEast.TV productions when necessary.
• Promote the University’s commitment to customer service by:
• - Building effective partnerships with co-workers throughout the University by freely sharing appropriate information and providing assistance when needed.

Requirements

• Bachelor’s Degree Required
• 3-6 Years of experience in creative services in Division I collegiate athletics or professional sports
• High-level video editing experience
• Experience producing content for social media platforms, such as Instagram, X, TikTok, Facebook, and YouTube.
• Ability to multi-task and work within a fast-paced & team-oriented environment.
• Working knowledge and application of NCAA rules and regulations and procedures.

Preferred

• Experience with Adobe Premiere/Final Cut; Adobe After Effects/Photoshop is preferred
• Knowledge of videography techniques, including camera operation, lighting, and audio production
• Strong organizational, interpersonal, oral, and written communication skills
• Experience working effectively in diverse environment