Associate Creative Director

San Francisco, CA (Hybrid)

$145K/yr – $200K/yrSenior Level8+ years expFull time

Posted 3 weeks ago

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Job Summary

Own scalable product messaging systems and AI-enabled workflows that translate strategy into durable, channel-ready guidance across audiences and funnel stages.

  • Messaging systems: Build positioning frameworks, modular copy, voice and tone, and channel adaptations for scale.
  • Cross-functional alignment: Drive collaboration among Product Marketing, GTM, Compliance, and Channel teams with clear rationale.
  • AI-enabled workflows: Design and refine tools to support campaign creation, customization, and compliance at scale.

Job Description

Responsibilities
  • Lead the development of scalable product messaging systems, including positioning frameworks, modular copy architecture, voice and tone guidance, and channel adaptations
  • Translate complex product strategy into clear, structured messaging that flexes across audiences and funnel stages
  • Lead design leads to ensure messaging systems integrate seamlessly into visual and design systems
  • Establish and document creative standards and guardrails that enable consistency without sacrificing flexibility
  • Build and evolve AI-enabled tools and workflows to support campaign creation, customization, and compliance at scale
  • Anticipate edge cases, future use cases, and product evolution—designing systems that are durable and extensible
  • Drive alignment across Product Marketing, GTM, Compliance, and Channel teams through strong communication and creative rationale
  • Continuously refine and elevate existing toolkits based on feedback, insights, and business needs
Requirements
  • 8+ years of creative experience with deep expertise in copywriting and creative direction
  • Proven experience leading complex, cross-functional initiatives from ambiguity to structured systems
  • Demonstrated ability to build and scale messaging or design systems used by multiple teams
  • Strong editorial judgment and clarity of thought
  • Fluency in visual systems and collaborative partnership with design
  • Experience shaping or implementing AI-assisted creative workflows
  • Ability to influence senior stakeholders without direct authority
  • High degree of ownership, autonomy, and systems thinking
Inside Out® Community logo

Inside Out® Community

At Inside Out® you’ll find independent insight, the perspective of your peers, and practical thinking from those shaping the future of in-house creative leadership. We are a global community for senior in-house creative leaders shaping the future of brand and creativity inside their organisations.Our mission is to elevate the role of in-house creative leadership and strengthen the connection between creativity and business impact.Through our membership, leadership programmes, events and awards we bring together creative leaders from some of the world’s most recognisable brands to exchange knowledge, build influence inside their organisations and shape the future of in-house creativity.Inside Out initiatives include:• Inside Out Community – a global membership network for in-house creative leaders• Inside Out LIVE – in-person gatherings connecting creative leaders and industry thinkers• Inside Out Awards – celebrating excellence in in-house creativity• The Future of In-House Creative Leadership Podcast• Leadership development programmes and research exploring the evolving role of creativity inside organisations

Founded in 2013
Greater London, England, GBR
11 employees (3 in marketing)

Traffic Signals

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2.4K

Headcount Trend

Current headcount: ~12

Marketing Team

Marketing Team Size
2 (18% of company)
Marketing Roles Posted (Last 30 Days)
8