Associate Brand Manager - Foodservice

Responsibilities

• Brand/Product Expertise: Serve as the go-to product expert across multiple categories. Analyze market trends and adjust strategies based on insights. Help drive category strategy and performance analysis.
• Collaboration: Develop and distribute sales tools (imagery, videos, sell sheets, POS). Collaborate with cross-functional teams to streamline product info. Assist with legal approvals and customized sales presentations. Participate in strategic meetings to align business goals.
• Advertising & Promotions: Manage agency relationships and internal/external presentations. Oversee digital resources (website, social media, internal tools). Support execution of the annual marketing plan to meet growth objectives. Ensure consistent brand messaging across all advertising and promotions. Provide feedback on creative work and manage marketing partnerships.
• Innovation Management: Contribute to product development and market assessments. Lead brainstorming sessions to explore new ideas. Partner with innovation teams to launch and optimize products.

Requirements

• Bachelor’s degree from an accredited college or university in Marketing or related field and 3+ years of relevant experience; or equivalent combination of education and experience, required.
• Experience acting as a lead by providing training, coaching, or mentoring to less experienced staff or through managing a process or project.
• B-B marketing experience with a food manufacturer or agency preferred.
• Direct experience or high-level knowledge with foodservice industry preferred.
• Understanding of brand & associated product management disciplines, key marketing strategies, media and selling dynamics.
• Familiar with Power BI, SAP and PMDM.
• Proficiency in Microsoft Office Suite, including Word, Power point and Excel, required.

Preferred

• Strong communication (verbal and written) and interpersonal skills.
• Superior project management and process improvement skills.
• Ability to prioritize projects, organize resources and direct projects efficiently to produce high quality and quantity outputs that adds value to the company, required.
• Ability to manage multiple projects at a time.
• Ability to maintain a keen attention to detail, multitask and work well under pressure.
• Ability to work well with others in fast paced, dynamic environment.
• Ability to be respectful, approachable and team oriented while building strong working relationships and a positive work environment.