Associate Analyst, Insights, Data & Intelligence

District of Columbia, USA (Hybrid)

$35K/yr – $75K/yrEntry LevelInternship

Posted 2 months ago

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Job Summary

Build real-time social listening and reporting programs, turning data from global brand portfolios into clear narratives for internal teams and clients.

  • Turn social and digital data into concise stories and presentations for stakeholders.
  • Collaborate with strategy, creative, media, and communications teams to drive insights for campaigns and reputation.
  • Monitor cultural moments and industry trends to inform brand health and campaign impact.

Job Description

Responsibilities

  • Support social listening, media monitoring, and reporting initiatives across a portfolio of global brands.
  • Track cultural moments, emerging conversations, competitor activity, and consumer sentiment across social and digital platforms.
  • Learn and utilize industry-leading tools such as Brandwatch, Sprinklr, and NewsWhip to uncover actionable insights tied to brand reputation, campaign performance, sustainability, and corporate communications initiatives.
  • Translate complex social and digital data into clear, compelling narratives and presentations for internal teams and clients.
  • Assist in developing recurring reports, dashboards, and performance analyses to measure brand health and campaign impact.
  • Monitor online conversations and media trends surrounding brand, industry, and corporate topics in real time.
  • Partner with cross-functional teams across strategy, creative, media, and communications in a fast-paced agency environment.
  • Gain exposure to both agency operations and client-facing work while developing analytical and storytelling skills.

Requirements

  • Bachelor's degree in communications, marketing, journalism, public relations, data analytics, business, or a related field.
  • Internship or hands-on experience in PR, marketing, social media, analytics, communications, or digital strategy preferred.
  • Strong curiosity about social media trends, consumer behavior, internet culture, and data-driven insights.
  • Excellent written, verbal, and presentation skills with the ability to synthesize information clearly and concisely.
  • Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously.
  • Proficiency in Microsoft Excel and PowerPoint; familiarity with pivot tables, Boolean search logic, dashboards, or data visualization tools is a plus.
  • Comfortable learning new technologies and navigating a dynamic, fast-paced environment.
  • Collaborative mindset with a willingness to learn, contribute ideas, and work across teams.
  • Additional language fluency in Spanish, Portuguese, or French is a bonus.

Preferred

  • Additional language fluency in Spanish, Portuguese, or French is a bonus.
  • Exposure to social listening or analytics platforms such as Brandwatch, Sprinklr, Talkwalker, or Meltwater is a plus.

Benefits

  • burson invests in its people with robust benefits and people programs, including professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent.
  • We invest in our people because we believe their success is our success.
  • We’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
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Burson

Burson is the global leader in communications, purpose-built to create value for our clients through reputation. We reinvent how reputation creates competitive advantage for our clients, so they can lead today and far into the future.

New York, New York, US
3.6K employees (764 in marketing)

Traffic Signals

Monthly Visitors
92.5K
Traffic Source Mix
Search
40.5%
Direct
44.5%
Referral
8.4%
Social
5%
Paid
1.2%

Headcount Trend

Current headcount: ~3.7K

Marketing Team

Marketing Team Size
604 (16% of company)
Median Career Experience
14 years
Median Tenure
2.2 years
Marketing Roles Posted (Last 30 Days)
3

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