Assoc Dir FCN Marketing

Tampa, FL (Hybrid)

$85K/yr – $95K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Own the FCN communications and marketing engine by turning priorities into strategic plans, coordinating a marketing team, and driving engagement with stakeholders to boost brand awareness and impact.

  • Drive brand awareness and stakeholder engagement through targeted communications and campaigns.
  • Translate FCN priorities into actionable marketing plans and operationalize them with the team.
  • Collaborate with senior leadership to define tactics and measure impact on audience engagement and outcomes.

Job Description

Responsibilities

  • Oversee day-to-day communications and marketing initiatives for the Florida Center for Nursing (FCN).
  • Develop a deep understanding of FCN priorities and translate them into strategic communications and marketing plans.
  • Operationalize marketing plans and oversee a team of marketing and communications professionals.
  • Collaborate with FCN senior staff and the Director of Communications to develop tactics that drive FCN brand awareness.
  • Drive engagement from FCN stakeholders through targeted communications and marketing tactics.

Benefits

  • Medical, dental and life insurance plans.
  • Retirement plan options.
  • Employee and dependent tuition programs.
  • Generous leave.
  • Hundreds of employee perks and discounts.
University of South Florida logo

University of South Florida

The University of South Florida, a high-impact research university dedicated to student success and committed to community engagement, generates an annual economic impact of more than $6 billion. With campuses in Tampa, St. Petersburg and Sarasota-Manatee, USF serves approximately 50,000 students who represent nearly 150 different countries. U.S. News & World Report has ranked USF as one of the nation’s top 50 public universities for five consecutive years, and this year USF earned its highest ranking ever among all universities public or private. In 2023, USF became the first public university in Florida in nearly 40 years to be invited to join the Association of American Universities, a prestigious group of the leading universities in the United States and Canada. Through hundreds of millions of dollars in research activity each year and as one of the top universities in the world for securing new patents, USF is a leader in solving global problems and improving lives. USF is a member of the American Athletic Conference. Learn more at www.usf.edu.

Founded in 1956
Tampa, Florida, USA
19K employees (728 in marketing)

Traffic Signals

Monthly Visitors
3.9M
Monthly Google Ads Budget
$28.9K
Traffic Source Mix
Search
48.4%
Direct
43.2%
Referral
6.1%
Social
1.1%
Paid
1.1%

Headcount Trend

Current headcount: ~18.9K

Marketing Team

Marketing Team Size
509 (3% of company)
Median Career Experience
10 years
Median Tenure
4.6 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$170.3M
Last Raise
$75K
Grant, 1 years ago

Funding History

  • Sep 2024
    Grant • $75K
  • Apr 2024
    Grant • $200K
  • Sep 2023
    Grant • $17.1M

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