Product Marketing Retention Manager
Maslow Media Group, Inc.
USA (Remote)
$60/hr - $75/hrIn-houseFull-timeSenior level2+ years exp.
4 days ago
Assistant Director - Marketing and Fan Engagement
Orem, UT (On-site)
$67K/yr – $80K/yrManagerFull time
Posted 1 month ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the fan-growth engine across marketing, event presentation, and ticketing for varsity programs, turning analytics and audience insights into attendance growth and brand consistency.
- Marketing & Fan Engagement: Own campaigns and campus outreach to lift attendance, ticket revenue, and brand presence.
- Event Operations: Lead game presentation, AV, and in-venue entertainment to deliver a cohesive fan experience.
- Ticketing & Revenue: Drive ticket campaigns and pricing to grow attendance and optimize revenue using data.
Job Description
- Marketing & Fan Engagement: Own campaigns and campus outreach to lift attendance, ticket revenue, and brand presence.
- Event Operations: Lead game presentation, AV, and in-venue entertainment to deliver a cohesive fan experience.
- Ticketing & Revenue Generation: Drive ticket campaigns and pricing to grow attendance and optimize revenue using data.
- Brand Management: Oversee creative assets and cohesive brand messaging across channels.
- Leadership & Staff Management: Supervise marketing and ticketing teams, hire and develop talent, and align with coaches and partners.
- Perform other job-related duties: Support department priorities and cross-functional initiatives.
Utah Valley University
Utah Valley University (UVU) is an integrated university and community college that educates every student for success in work and life through excellence in engaged teaching, services, and scholarship. Home to approximately 41,000 students, UVU is the largest public university in Utah and offers certificates through master’s degrees. Learn more at uvu.edu/aboutCommunity Guidelineshttps://www.uvu.edu/marketing/services/social-media/
Traffic Signals
Monthly Visitors
1.8M
Monthly Google Ads Budget
$146.1K
Traffic Source Mix
Search
42.2%
Direct
46.1%
Referral
7.3%
Social
2.1%
Paid
2.3%
Headcount Trend
Current headcount: ~6.3K
Marketing Team
Marketing Team Size
281 (4% of company)
Median Career Experience
9 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
2
People
Marketing Leadership
Tyler Anderson
Director of Marketing
At the company for 1 year 6 months
Lauren James
Marketing and Communications Assistant Director
At the company for 8 years
Matt Jones
Marketing Director
At the company for 12 years 3 months
Adam Davis
Director - Technology Partnerships - Student Affairs and Marketing/Communications
At the company for 2 years 9 months
Funding
Last Raise
Grant, 4 years ago
Funding History
- Nov 2021Grant
