Assistant Director for Marketing, Communications & Engagement

Urbana, IL (On-site)

$65K/yr – $69K/yrMid Level2+ years expFull time

Posted 13 hrs ago

Job Summary

The role leads integrated marketing, branding, digital content, events, and outreach for the TJC center, owning the development of campaigns, visual materials, and outreach initiatives to boost engagement among students, families, staff, alumni, and community partners.

  • Owns development and execution of marketing campaigns and visual communications for TJC
  • Manages digital content, social media, and multimedia communications to raise awareness and engagement
  • Leads events coordination and outreach initiatives across campus

Job Description

Responsibilities

  • Leads the development and execution of integrated marketing, visual communications, digital media, events, and outreach strategies for the Michael L. Jeffries, Sr. Center for Access & Academic Success ("TJC").
  • Serves as a creative and strategic communications leader responsible for strengthening TJC's brand presence, developing compelling visual and promotional materials, managing digital content and campaigns, and increasing awareness and engagement among current and prospective students, families, staff, faculty, alumni, donors, and community partners.
  • Coordinates signature events and outreach initiatives that advance TJC's student success, engagement, and visibility goals.
  • Position involves regular evening and weekend activities across campus with students, staff, alumni, and campus visitors.

Requirements

  • Bachelor’s degree in marketing, business administration, communications, public relations, or a closely related field.
  • Two (2) years of professional work experience in marketing, public relations, communications, brand management, or a related professional area.
  • Demonstrated experience developing and executing marketing campaigns.
  • Experience managing digital content, social media, web content, and/or multimedia communications.
  • Experience producing graphic design materials for print and digital platforms and web design.
  • Experience supervising interns, student employees, or early-career staff.

Preferred

  • Master’s degree in Marketing, Communications, Design, Digital Media, or a related field.
  • Three or more years of professional experience in marketing, graphic design, visual communications, brand management, digital media, or related field.
  • Professional portfolio demonstrating strength in graphic design, branding, campaign development, digital media, and/or visual storytelling.
  • Experience developing marketing strategies and creative campaigns within higher education, nonprofit, public-sector, or similarly complex organizations.
  • Experience with photography, video production, motion graphics, web content management, email marketing, or digital analytics.
  • Experience supporting and/or executing events for varied constituent groups.
  • Experience with various project management, productivity and design software such as Zephyr, Notion, Buffer, Adobe Creative Cloud, Figma, Slate, Litmus, Drupal, Korbyt and other relevant digital design, communication, and content creation platforms, or comparable platforms.
  • Experience directly supervising multiple undergraduate interns, student employees, or early-career staff, including responsibility for work assignments, project coordination, performance feedback, and professional development.

Benefits

  • This position is intended to be eligible for benefits. This includes Health, Dental, Vision, Life Insurance, a Retirement Plan, Paid time Off, and Tuition waivers for employees and dependents.
  • The university offers a highly competitive benefits package designed to support your well-being, growth, and financial security.
University of Illinois Urbana-Champaign logo

University of Illinois Urbana-Champaign

The University of Illinois Urbana-Champaign is dedicated to building upon its tradition of excellence in education, research, public engagement and economic development. More than 3,000 faculty members discover and create new knowledge. Their work is an economic engine for the state and is recognized with many of the world’s top academic and creative awards. The campus’ outstanding academic programs, extraordinary resources and bountiful opportunities attract top-caliber students. They join research teams, spend semesters abroad, create art in old and new ways and lead and participate in hundreds of student organizations. The Urbana campus has more than 425,000 alumni who are global leaders across the spectrum of human endeavor.

Champaign, Illinois, USA
24K employees (1,030 in marketing)

Salaries

Posted range

$65K/yr – $69K/yr

Taken straight from the job posting.

See all University of Illinois Urbana-Champaign salaries

Funding

Total Funding
$428.5M
Last Raise
$1.3M
Grant, 4 months ago

Funding History

  • Nov 2025
    Grant
  • Jun 2024
    Grant • $1.3M
  • Jun 2024
    Grant • $719.7K

Traffic Signals

Monthly Visitors
12.6M
Monthly Google Ads Budget
$284.1K
Traffic Source Mix
Search
42.4%
Direct
47.7%
Referral
8.2%
Social
0.6%
Paid
1.1%

Headcount Trend

Current headcount: ~24K

Recent News

University of Illinois Urbana-Champaign logo

Assistant Director for Marketing, Communications & Engagement

University of Illinois Urbana-Champaign · Urbana, IL · On-site