Responsibilities

• Monitor and analyze brand perception, audience trust, credibility, and sentiment across communications channels (including social listening), stakeholder groups, and engagement activities.
• Conduct sentiment analysis, perception research, and audience intelligence assessments to identify trends, opportunities, and emerging risks.
• Evaluate the effectiveness of messaging strategies and assess alignment between intended communications objectives and audience perceptions.
• Track narrative shifts, reputation indicators, stakeholder concerns, and engagement patterns across digital, social, media, and stakeholder environments.
• Develop reports, briefings, dashboards, and executive summaries that communicate sentiment insights and brand performance clearly and effectively.
• Identify emerging issues, misinformation risks, reputation challenges, and audience concerns that may impact organizational objectives.
• Collaborate with communications, stakeholder engagement, outreach, analytics, and strategy teams to integrate audience insights into planning and decision-making processes.
• Support the development of brand health measurement frameworks, sentiment tracking methodologies, and audience intelligence programs.
• Analyze qualitative and quantitative data to identify drivers of trust, engagement, credibility, and audience behavior.
• Maintain sentiment tracking systems, monitoring methodologies, reporting standards, and documentation processes.

Requirements

• Experience conducting brand analysis, sentiment analysis, audience research, communications measurement, stakeholder intelligence, or reputation assessment activities.
• Strong analytical and critical-thinking skills with the ability to identify meaningful trends, risks, opportunities, and audience insights.
• Experience synthesizing qualitative and quantitative findings into clear, actionable recommendations.
• Experience utilizing AI-assisted research, media monitoring, social listening, and audience intelligence tools to support analysis and strategic recommendations.
• Familiarity with APIs and programming language such as Python to enable data collection, analysis and presentation would be highly desirable.
• Curiosity in technology landscape and how AI is changing communications.
• Excellent writing, editing, briefing, and presentation skills.
• Strong understanding of audience behavior, brand perception, stakeholder engagement, and communications effectiveness measurement.
• Experience developing reports, dashboards, executive summaries, stakeholder intelligence products, or analytical briefings.
• Ability to translate complex information into concise and compelling narratives for stakeholders and decision-makers.

Preferred

• Experience supporting federal government, public affairs, strategic communications, stakeholder engagement, or mission-driven programs is preferred.
• Familiarity with brand health measurement, audience segmentation, behavioral analysis, communications analytics, or reputation management practices is preferred.
• Degree or relevant experience in Communications, Marketing, Behavioral Science, Sociology, Public Relations, Public Affairs, Analytics, Research, or a related field preferred.

Benefits

• We offer a competitive salary and a benefits package designed to support your health, family life, financial wellbeing, and growth.
• Family & parental support
• 12 weeks’ full pay for Primary Carers and 6 weeks for Secondary Carers (after one year of service; return requirements apply for subsequent leave)
• Applies to birth, adoption, and surrogacy
• Up to 10 days’ paid fertility leave per year (5 per cycle)
• 2 days’ paid leave for new grandparents
• $2,500 annual interest-free parental loan
• $6,000 interest-free fertility treatment loan
• Healthcare & wellbeing
• Choice of three medical plans (HSA at $0 cost; EPO 75% employer funded; PPO 65% employer funded)