Responsibilities

• Own revenue performance across Amazon and Walmart marketplaces, with accountability for ROAS, TACoS, and new-to-brand growth
• Manage Amazon Ads programs, including Sponsored Products, Sponsored Brands, and Sponsored Display
• Control budget pacing, optimization, keyword strategy, bidding, and campaign structure
• Identify opportunities to improve ad efficiency, scale winning campaigns, and test new strategies
• Conduct listing optimization across marketplaces, including titles, bullets, backend keywords, A+ content, and merchandising strategy
• Manage keyword research, indexing, and SEO performance using marketplace tools and data
• Own catalog health, including suppression fixes, variation setup, compliance issues, and listing accuracy
• Plan and execute on marketplace promotions, including coupons, deals, and tentpole events (Prime Day, T12, and other key moments)
• Own forecasting, pacing, and performance tracking across marketplaces
• Manage and coordinate marketplace freelancers and external agencies

Requirements

• Bachelor’s degree required
• 4+ years of hands-on Amazon or marketplace experience
• Proven experience managing Amazon ad programs with a minimum of $50K/month in spend
• Experience managing marketplace revenue at a minimum of $5M annually
• Deep expertise in Amazon Ads (Sponsored Products, Sponsored Brands, Sponsored Display)
• Strong experience with keyword research and Amazon SEO tools (e.g., Helium 10 or similar platforms)
• Proficiency in Vendor Central analytics, including Retail Analytics and SQP
• Proficiency in Seller Central analytics and Business Reports
• Strong forecasting and pacing skills, including weeks-of-coverage and demand planning models
• Advanced Excel or Google Sheets skills for modeling, analysis, and reporting