AI search & web lead at Watershed | San Francisco, CA | $175K/yr – $195K/yr

Watershed

AI search & web lead

San Francisco, CA (Hybrid)

$175K/yr – $195K/yrMid LevelFull time

Posted 2 months ago

Job Summary

Own organic and AI driven pipeline with a focus on MQLs and lift in inbound quality.

Organic and AI-sourced pipeline ownership with measurement
LLM visibility and AI-driven content optimization across AEO/GEO
Rigorous site and channel testing with pipeline impact as the success metric

Job Description

Responsibilities

The role includes ownership of Organic and AI-sourced pipeline
MQL and pipeline contribution from organic and AI search is the primary scorecard. You'll work across SEO, content infrastructure, and on-page optimization to grow inbound lead volume and quality.
LLM rankings and AEO / GEO
You'll track where Watershed appears (and doesn't) in AI-generated answers, run experiments, build the measurement approach, and steadily improve our visibility and citation rate across the content themes that matter most to Watershed.
Optimization & testing
You'll run a rigorous testing program across the website + key organic/GEO channels, working with Design and Content to improve conversion at every step — with pipeline impact as the measure.

Watershed

Watershed is the enterprise sustainability platform. Companies like Airbnb, Carlyle Group, the CDP, YETI, and BBVA use Watershed to reduce emissions, meet customer, investor and regulatory requirements, and modernize their sustainability programs. With offices in London, New York and San Francisco, and remote employees across the US and Europe, we’re growing fast and hiring for a variety of roles! Explore all of our open opportunities at watershed.com/jobs.

Founded in 2019

San Francisco, California, USA

560 employees (43 in marketing)

www.watershed.com