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The Economist

AI Optimisation Manager (SEO / GEO / AEO)

New York City, NY (Hybrid)

$79K/yr – $106K/yrSenior LevelFull time

Posted 2 months ago

Job Summary

You will own the AI search optimization program, collaborating with editorial, product, and marketing teams to design test-and-learn initiatives, run audits, and build measurement frameworks for LLM-driven discovery.

  • Lead a cross-functional AI optimization program with test-and-learn frameworks and audits.
  • Define and implement measurement frameworks for LLM-driven channels with data partners.
  • Translate AI trends into actionable roadmaps to drive growth opportunities.

Job Description

Responsibilities

  • AI Search and Content Optimizations:
  • Create optimization strategies that ensure our brand and content is discoverable and cited in AI-driven environments
  • Collaborate with editorial and product teams to ensure all channels are optimized for AI search discoverability
  • Build a test-and-learn framework to scale successful AI-driven initiatives across the organisation
  • Test various content formats and back-end engineering strategies to improve visibility in AI-generated responses
  • Monitoring And Evaluation
  • Analyze search patterns across LLMs to identify trends and influence content and product roadmaps
  • Translate emerging AI search trends into actionable growth opportunities
  • Run AIO audits and provide actionable recommendations
  • Monitor performance metrics and provide regular reporting on AI referral channels

Requirements

  • Strong experience in SEO, search marketing or other technical disciplines
  • Experience in AIO / AEO / GEO, AI research and LLMs
  • Up to date in current and emerging AI trends
  • Experience with analytics tools and SEO softwares
  • Strong analytical skills and data driven decision making
  • Excellent communication skills and cross-team collaboration
  • Deep understanding of on-page, off-page and technical SEO best practices

Benefits

  • Our benefits package is designed to support your wellbeing, growth, and work-life balance. It includes a highly competitive pension or 401(k) plan, private health insurance, and 24/7 access to counselling and wellbeing resources through our Employee Assistance Program.
  • We also offer a range of lifestyle benefits, including our Work From Anywhere program, which allows you to work from any location where you have the legal right to do so for up to 25 days per year. In addition, we provide generous annual and parental leave, as well as dedicated days off for volunteering and even for moving home.
  • You will also be given free access to all The Economist content, including an online subscription, our range of apps, podcasts and more.
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The Economist

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News and analysis with a global perspective. We’re here to help you understand the world around you.To subscribe to The Economist go to: https://econ.st/3PqwRhpTo make a request about your personal data visit: https://econ.st/2OZnq92

Founded in 2010
London, England, GBR
6.5K employees (961 in marketing)
www.economist.com
69% recommend to a friend
51% CEO approval

Salaries

Posted range

$79K/yr – $106K/yr

Taken straight from the job posting.

AI Search median pay in the United States

$102K/yr

Most pay falls between $85K and $144K. Based on 165 salaries.

See all AI Search salariesSee more AI Search jobs
See all The Economist salaries

Marketing Team

Marketing Team Size
758 (12% of company)
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
3

People

HR / Recruitment

Ellen Wright
Ellen Wright
People Operations Manager
At the company for 8 months

Traffic Signals

Monthly Visitors
15.4M
Monthly Google Ads Budget
$287.7K
Traffic Source Mix
Search
27.1%
Direct
63.4%
Referral
5.1%
Social
3.5%
Paid
0.8%

Headcount Trend

Current headcount: ~6.5K
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AI Optimisation Manager (SEO / GEO / AEO)

The Economist · New York City, NY · Hybrid