Generative Search Executive

Responsibilities

• Collaborate with internal teams to execute and improve campaigns.
• Lead search strategy on client calls.
• Lead client reporting and translate data into actionable insights.
• Help prepare insights and recommendations for client meetings.
• Work within a pod-based team structure with strong support and mentorship.
• Manage and optimize campaigns across Google Ads, Microsoft Ads, and LSAs.
• Adjust bids, budgets, keywords, target, and campaign structure to improve performance.
• Identify opportunities to improve lead volume, cost per lead, and ROI.
• Launch and test new campaigns, offers, and targeting strategies.
• Monitor performance and proactively recommend improvements.

Requirements

• 1 - 3 years of experience in:
• Google Ads/PPC OR
• Digital marketing (agency preferred) OR
• Paid social or other performance marketing channels.
• Familiarity with Google Ads (certification is a plus, not required).
• Basic understanding of:
• Campaign structure (search, display, Performance Max).
• Bidding strategies (tCPA, tROAS, etc.).
• Conversion tracking concepts.
• Analytical mindset and comfort working with data.

Preferred

• Experience with lead generation or call tracking
• Exposure to Google Analytics, GTM, or CRM data
• Agency experience managing multiple accounts

Benefits

• Health, dental, and vision insurance
• Life insurance
• 401(k) Match
• Health savings account
• Flexible spending account
• Paid time off
• Paid sick time
• Paid holidays
• Employee assistance program
• Opportunities to advance your career