Responsibilities

• Build autonomous and human-in-the-loop agents in Microsoft Copilot Studio to automate repetitive, high-volume marketing operations work (keyword research, technical audits, metadata, content optimization support, ad copy variants, pacing/monitoring, reporting).
• Design reusable, goal-oriented prompt frameworks and prompt libraries that enforce brand voice, SEO best practices, and output consistency.
• Connect agents to data sources and marketing platforms (e.g., Google Ads, Meta Ads Manager, GA4, Search Console, SEO tooling) using APIs and approved connectors.
• Map current agency workflows end-to-end, identify manual bottlenecks, and replace steps with agentic automation to increase speed, quality, and scalability.
• Operationalize Sosemo’s internal IP by converting playbooks, templates, and training materials into structured agent instructions, guardrails, and checklists.
• Implement governance: QA workflows, approval checkpoints, logging/monitoring, and clear escalation paths for edge cases and brand-risk scenarios.
• Partner with Client Services to gather requirements, maintain a prioritized build backlog, and measure impact (time saved, error reduction, output quality, delivery speed).
• Enable adoption through training sessions, internal documentation/playbooks, and ongoing iteration based on user feedback and performance.
• What You’ll Build (First 90 Days):
• Audit 5–10 core Client Services workflows and identify the highest-ROI automation opportunities across SEO and paid media operations.
• Ship an initial set of production-ready Copilot Studio agents (e.g., keyword clustering + brief drafting, technical audit triage, weekly performance reporting + insight generation).
• Stand up lightweight governance you own: QA checklists, approval paths, and a shared prompt/agent library so outputs are consistent and brand-safe.
• Integrate at least one agent workflow directly with a marketing platform (Google Ads and/or Meta) or a reporting data source.