Account Manager (Performance Marketing) at Fluent, Inc | New York City, NY | $70K/yr – $80K/yr

Fluent, Inc

Account Manager (Performance Marketing)

New York City, NY (On-site)

$70K/yr – $80K/yrMid Level3+ years expFull time

Posted 5 weeks ago

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Job Summary

Own a high touch client portfolio and turn performance data into revenue by leading onboarding, strategy, and ongoing optimization across campaigns.

Account ownership: Build relationships with a large book of business to hit client targets.
Measurement and optimization: Translate KPIs into actionable plans that drive spend and revenue growth.
Cross-team advisory: Educate clients on ad solutions and coordinate with sales, creative, and ops to unlock new revenue opportunities.

Job Description

Responsibilities:

Rapidly gain a thorough understanding of Fluent's inventory offerings, reporting analysis, competitive advantages, resources, and processes and articulate them persuasively to new and existing clients
Manage large book of business, and maintain strong relationships with new and existing advertisers, to successfully meet and exceed client performance expectations and ensure long-term success
Monitor client budgets, with a focus on increasing marketing budgets or spends / Prepare and present formal business reviews to top clients
Serve as lead for all communication with client, including onboarding, performance feedback, creative changes, pacing reports, performance reports, client meetings, campaign recommendations, comprehensive strategy to enable revenue growth, etc.
In partnership with Account Director, identify, create, and implement solutions grounded on achieving measurable business results for our clients. Serve as external product consultant educating clients and agencies on ad solutions and best practices, and ultimately grow business partnerships
Understand client's key performance indicators, and clearly communicate these metrics internally for optimization
Proactively introduce new revenue driving opportunities
Manage the onboarding process for the product - flow of campaign builds with sales, creative design with media team, and tracking requirements with Ops team
Work closely with teams internally to provide continued feedback and analysis, optimization suggestions and recommendations
Formulate plans to extend new business, and additional channel distribution with established accounts

Requirements:

3-5 years of relevant experience managing a book of business within digital performance marketing
Experience in the digital performance space
Extremely organized and meticulous, as you will manage many campaigns simultaneously
Exceptional communicator
Attentive to client budgets, spend targets, conscientious of revenue pacing, experienced in exercising sales skills
Excellent math/analytical skills
High proficiency in Excel, ability to use functions to analyze complex data sets
Proficiency in utilizing industry tracking software
Excellent writing skills
Self-motivated/ self - starter mentality

Preferred:

Management experience preferred

Benefits:

Competitive compensation
Ample career and professional growth opportunities
Health, dental, and vision insurance
Pre-tax savings plans and transit/parking programs
401K with competitive employer match
Volunteer and philanthropic activities throughout the year
Educational and social events
The amazing opportunity to work for a high-flying performance marketing company!
In addition, we offer a fully stocked kitchen, catered breakfast and lunch, and our office manager keeps the calendar stocked with activity-filled events.

Fluent, Inc

3.9 Glassdoor

Fluent, Inc. (NASDAQ: FLNT) is a commerce media solutions provider connecting top-tier brands with highly engaged consumers. Leveraging exclusive ad inventory, robust first-party data, and proprietary machine learning, Fluent unlocks additional revenue streams for partners and empowers advertisers to acquire their most valuable customers at scale. Founded in 2010, Fluent uses its deep expertise in performance marketing to drive monetization and increase engagement at key touchpoints across the customer journey. For more info, visit https://www.fluentco.com/.

Founded in 2010

USA

231 employees (37 in marketing)

www.fluentco.com

63% recommend to a friend

79% CEO approval