Account Manager, Paid Media

Dallas, TX (Hybrid)

$60K/yr – $80K/yrMid Level3+ years expFull time

Posted 6 months ago

Job Summary

Drive paid media leadership across multiple channels, owning strategy, execution, and client communications to meet campaign goals.

  • Own multi-channel delivery and optimization aligned to client goals.
  • Must-have: 3+ years managing paid media across search, social, display, and video.
  • Standout: Strong client-facing leadership and data-driven optimization.

Job Description

Responsibilities

  • Fully manage paid media across relevant channels (paid search, paid social, video, display, programmatic) with responsibility for analysis and optimizations based on client goals.
  • Formulating paid media strategies for client businesses, including new test recommendations and optimizations that align with the clients’ objectives.
  • Ownership of analysis and reporting on client campaigns.
  • Manage ad delivery and implement optimizations fluidly across channels to meet client goals.
  • Ownership of day-to-day client communications.
  • Ideating and writing impactful ad copy that is tailored to each client and adheres to their specific guidelines for brand voice.
  • Build trust with clients by managing project deliverables, delivering flawless multi-channel tactical activation of marketing campaigns, and setting clear expectations internally.
  • Staying on top of the latest trends in media and in client industries and presenting these findings in internal meetings and to clients.
  • Helping lead audits and RFPs to win new business
  • Travel Requirements: Must be able and willing to travel between NY & Dallas offices and to client and other company meetings within the U.S., as needed.

Requirements

  • 3+ years’ experience in managing paid media in digital channels – search (organic / paid), programmatic, social, display, and video.
  • Proven ability to produce informed investment recommendations and campaign launches for a variety of advertising clients.
  • Experience with performance media principles - driving positive ROAS, maximizing lead generation and marketing subscription-based programs.
  • Strong knowledge of paid search platforms, paid social platforms, Google Analytics.
  • Excellent project management skills with ability to prioritize and manage multiple tasks simultaneously to meet deadlines.
  • Sold knowledge of Microsoft Excel and PowerPoint applications, Google work products, and other business tools (Slack, Asana, etc.)
  • Has a positive attitude and can-do mentality.
  • Continually seek innovative and breakthrough ideas, approaches, and solutions
  • Creative and analytical skills with the ability to take direction well, learn/develop new skill sets, problem solve, and take on new challenges while paying strong attention to detail.

Preferred

  • Proven AI skills in developing and refining AI inputs, effective use of key tools, and the ability to apply AI to real business challenges.

Benefits

  • Competitive and equitable pay, 401k matching, and bi-annual bonus eligibility
  • Flexible PTO and Half-Day Fridays
  • Philanthropic Efforts and Paid Time Off to Volunteer
  • Fully covered medical, dental, and vision insurance
  • Annual Wellness Stipend
  • Currently a hybrid work environment with stunning NYC & Dallas offices
  • Suite of parental benefits, including generous paid leave, 529 scholarship fund, Milk Stork, and fully stocked mother’s room
January Digital logo

January Digital

January Digital is the Marketing Leadership Company. We solve business challenges through media excellence, strategic guidance, and actionable analytics. Our agency team handles full funnel media planning, execution, and optimization while our consulting team offers true strategic leadership for building successful client marketing organizations. All our work is supported with a strong foundation of data and actionable insights which ensure our clients are as successful as possible.As a company, our motto is to build a company that improves the lives of our clients, our people, and the world around us. We support this mission through a number of efforts including our WORKS program. Good Works is our philanthropy program that ensures we have an outsized impact on our surrounding communities through financial and volunteering efforts. Our Well Works program focuses on the mental, physical, and spiritual health of our employees through required minimum PTO, an annual wellness stipend, fully paid health care, fully paid counseling services, extended parental leave, and much more.Between our work and our culture, January Digital has been recognized more than 125 times, including being named a Best Place to Work by INC four times and Dallas Business Journal three times, one of Ad Age's Best Places to Work 2025, a 2024 NRF Partner of the Year, a seven-time INC 5000 fastest growing company, and numerous awards for our tactical and strategic excellence with innovative partners like Carhartt and Kendra Scott.

Founded in 2011
New York, New York, USA
101 employees (26 in marketing)

Salaries

Posted range

$60K/yr – $80K/yr

Taken straight from the job posting.

See all January Digital salaries

Traffic Signals

Monthly Visitors
9K
Traffic Source Mix
Search
29.7%
Direct
45.6%
Referral
7.1%
Social
15.6%
Paid
1.5%

Headcount Trend

Current headcount: ~101

Recent News

January Digital logo

Account Manager, Paid Media

January Digital · Dallas, TX · Hybrid