Account Manager, Local Performance Marketing at American Family Care | USA | $90K/yr – $120K/yr

American Family Care

Account Manager, Local Performance Marketing

USA (Remote)

$90K/yr – $120K/yrMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Franchise-focused account ownership that turns AdWorks data into actionable growth while coordinating across franchisees, internal teams, and an external agency.

Franchise-focused account ownership: manage daily comms, troubleshoot issues, and respond to requests.
Turn data into action: lead MBRs/QBRs and translate performance into clear insights and recommendations.
Cross-functional optimization: partner with AdOps and internal teams to optimize campaigns across Google, Meta, and multiple channels.

Job Description

Responsibilities

Serve as the primary AdWorks point of contact for a portfolio of franchise owners, managing day-to-day communication, troubleshooting issues, and responding to ad hoc requests.
Build and maintain strong, trust-based relationships across a diverse range of franchisee personalities.
Lead Monthly and Quarterly Business Reviews (MBRs/QBRs), translating performance data into clear insights, trends, and actionable recommendations.
Own performance reporting across assigned locations, ensuring outputs are accurate, timely, and insight-driven.
Monitor performance to identify risks and growth opportunities, and drive data-backed optimization strategies.
Partner with the AdOps agency to optimize campaigns and ensure quality and accuracy across platforms (Google Ads, Meta).
Ensure seamless execution across franchisees, internal stakeholders, and agency partners.
Partner cross-functionally to identify growth opportunities, optimize performance, and improve operational processes.
Analyze performance across a diverse range of marketing channels including SEO, SEM, Direct Mail, Paid Social and Display.

Requirements

5-7+ years in account management, performance marketing, or digital marketing.
Experience managing multiple accounts
Seasoned experience with Google Ads, Meta Ads, and performance marketing.
Ability to analyze data and communicate insights clearly.
Strong attention to detail and organizational skills.
Ability to work independently and manage competing priorities.

Nice to Have

Experience with franchise or multi-location businesses.
Experience working with external agencies.
Experience leading client reviews or business presentations

Benefits

401(k) matching
Health insurance
Opportunity for advancement
Paid time off
Training & development

American Family Care

3.2 Glassdoor

Starting with a single location in Alabama in 1982, American Family Care (AFC) has pioneered the concept of non–emergency room urgent care. With its 2013 acquisition of the Doctors Express franchise, AFC is the nation’s leading provider of urgent care and accessible primary care with more than 370 clinics and 1,500 in-network physicians caring for more than 4 million patients a year. Ranked by Inc. Magazine as one of the fastest growing companies in the U.S., AFC’s stated mission is to provide the best healthcare possible, in a kind and caring environment, while respecting the rights of all patients, in an economical manner, at times and locations convenient to the patient.

Founded in 1982

Birmingham, Alabama, USA

1.1K employees (13 in marketing)

www.afcurgentcare.com/about

45% recommend to a friend

61% CEO approval