Account Manager, Customer Marketing

USA (On-site)

$82K/yr - $99K/yr (Est.)Mid LevelFull time

Posted 4 months ago

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Job Summary

Lead advocacy outreach and content development for client reference programs, coordinating interviews, content production, and social distribution.

  • Own outreach to clients and customers to identify advocates and manage participation.
  • Must-have: experience coordinating content development and publishing across social channels.
  • Standout: track record of producing customer stories aligned with program strategy.

Job Description

Responsibilities

  • Conducting outreach to and developing relationships with client sales teams to identify advocates for program activities
  • Conducting outreach to customers to qualify and assess their suitability to participate in reference activities, marketing content, media opportunities, and more
  • Coordinating and conducting customer interviews to uncover and capture each customer’s story
  • Crafting story angles and working with a writer to produce high‐quality content – including customer stories, blogs, social media, slides, and more – that aligns with a client’s program strategy and key messaging. The content will highlight how the technology/ies enable our clients’ customers to address business challenges, achieve measurable technical and business ROI, better serve customers, and in some instances, improve communities.
  • Managing content through development, reviews and approval cycles, and publishing
  • Managing incoming requests from stakeholders in sales and marketing to fulfill requests for advocates to participate in marketing, PR, AR, events, and other activities
  • Interacting regularly with client contacts to provide status updates on program activities in progress
  • Collaborating with clients, internal teams, and external vendors to accomplish work, as needed
  • Tracking program activities in clients’ systems and provide ongoing support for program reporting
  • Writing short content for client social campaigns, coordinating as needed with client contacts for content review/approvals

Benefits

  • As an Account Manager you will receive a competitive base salary and bonus opportunity
  • Eligibility for our Health, Dental, Vision, company paid Life Insurance Plans, Flexible Spending Account, as well as 401k (match) plan.
  • Monthly allowance for cell phone, office equipment, etc.
  • Generous PTO policy
  • Professional learning and development opportunities
  • Workplace flexibility
Big Sky Communications logo

Big Sky Communications

Unparalleled Experience and ResultsFrom the earliest days of customer advocacy in B2B sales and marketing, Big Sky has led the way. We help many of the world’s biggest tech companies build, evolve, and run world-class advocacy programs. Today, we are leaders in enabling companies to execute fully integrated advocacy programs that deliver returns on their sales and marketing strategies. Clients include Adobe, ServiceNow, Pure Storage, Google Cloud, VMware, Splunk, Meta, Informatica, and more.Our ServicesProgram Strategy & Design•Program Audit – Identify your program’s strengths, weaknesses, and opportunities•Program Plan – Deliver an actionable plan to reach your program’s goals•Process and Tech Assessment – Ensure you have the right tools in place for successProgram Execution•Customer Storytelling – Create compelling case studies, blogs, videos, and other materials•Request Fulfillment & Management – Align your best advocates with the right marketing and sales opportunities•Program Management & Reporting – Evolve your program and communicate its valueCustomer MarketingIncrease your advocacy program’s success by integrating with:•Customer Advisory Boards•Executive Engagement Programs•Customer Communities•Peer Review Programs•Partner Marketing •User GroupsAdvocacy Leaders for over 25 YearsWith experts across North America and Europe, our team will help you achieve your goals using best practices gleaned from working with sales and marketing leaders at many of the world’s best brands.We look forward to connecting with you.

Founded in 1994
San Jose, California, USA
41 employees (6 in marketing)

Traffic Signals

Monthly Visitors
1.3K
Traffic Source Mix
Search
32.4%
Direct
41.9%
Referral
12.7%
Social
10%
Paid
1.9%

Headcount Trend

Current headcount: ~41

Marketing Team

Marketing Team Size
6 (15% of company)