Account Executive, Influencer and Celebrity Relations

West Hollywood, CA (Hybrid)

$55K/yr – $67K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive influencer relations and VIP event support for fashion/beauty clients, coordinating talent, press, and partnerships.

  • Own target lists and celeb/influencer strategy development
  • Must-have: 2-3 years in influencer relations
  • Standout: Experience planning small activations and VIP events

Job Description

Responsibilities

  • Develop client-appropriate target lists and assisting in development of celebrity and influencer brand strategies
  • Assist in execution of influencer & celebrity relations strategies for clients across fashion, wine & spirits, beauty, mobility, and more
  • Create call agendas and take notes outlining client and internal action items
  • Work to foster and develop relationships with brand-appropriate influencers & stylists and their teams
  • Consistently research new up-and-coming talent, emerging influencers, award season films and buzz-worthy VIP events and communicating to the team and clients where appropriate
  • Support in planning small influencer activations, events and programs
  • Manage shipping and messengering products & mailings, ensuring accuracy in presentation and delivery in collaboration with in-house teams and/or BPCM’s showroom manager
  • Pro-actively search for client placements on social media & photo sites and distributing images to the client once secured
  • Ensure appropriate presentation of client collections within the showroom and managing inventories
  • Participate in brainstorms for creative partnership and activation ideas for clients
  • Support with VIP outreach to talent teams (publicists, managers and agents) to secure targeted talent to attend client or project-based events
  • Coordinate white-glove services for special events, including booking glam, cars and wardrobe and creating a detailed event itinerary for each VIP event attendee
  • Create celebrity dressing and special event press releases and distributing them to fashion and entertainment media via Launchmetrics
  • Participate in Los Angeles event staffing for clients across the company
  • Support team in updating weekly and monthly client reports as well as any project, event, or campaign recaps
  • Track and report social media metrics both manually and through Lefty or client-preferred platforms

Requirements

  • 2-3 years of experience in influencer relations or influencer marketing experience
  • Excellent communication and interpersonal skills with the ability to build and maintain relationships
  • Proficient computer skills i.e., PowerPoint, Excel and Word
  • Knowledge of social media platforms and influencers across the fields of fashion, beauty, lifestyle and other topics of personal interest
  • Proactive attitude and problem solving skills
  • Awareness of and passion for discovering interesting influencers and tastemakers based in LA across all professional fields
  • Ability to multi-task and juggle a diverse range of clients and projects

Preferred

  • Experience using Launchmetrics a plus, but not required
  • Ability and eagerness to learn and integrate AI tools and platforms
  • Some relationships with influencers, talent teams (assistant level and up), managers, agents, stylists, etc.

Benefits

  • Medical, Dental, Vision Benefits
  • 401k and additional supplementary benefits
  • WFH Stipend
  • Summer Fridays
  • Generous PTO policy with a 2-week holiday break in December
BPCM logo

BPCM

BPCM is a global strategic consulting and communications agency with offices in New York, Los Angeles and London, and partners worldwide. Evolving with the rapidly changing landscape, the agency develops and executes creative brand strategies to achieve measurable results. BPCM has worked with the world’s most iconic lifestyle, consumer and luxury brands for more than two decades. Its leadership in sustainability and corporate purpose is globally recognized, educating and advising clients across all categories on effective practices and actions while creating business opportunities that reverse the impact on the planet. Its Los Angeles office has earned an exceptional reputation for its strategic influencer, celebrity and VIP programs as well as managing the most impactful consumer events on the West Coast.

Founded in 1999
Brooklyn, New York, USA
131 employees (26 in marketing)

Traffic Signals

Monthly Visitors
5.4K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~131

Marketing Team

Marketing Team Size
19 (15% of company)
Marketing Roles Posted (Last 30 Days)
7