{"ai_summary":"

Drive integrated communications for cannabis and wellness brands with a focus on earned media, influencer work, and executive visibility.

• Must-have: 9–12 years in PR/communications with agency experience and cannabis/regulatory fluency.
• Standout: Deep media relationships and culture fluency enabling viral moments and executive positioning.
• Demonstrated leadership across strategy, client advisory, and crisis readiness in a remote team.

","markdown":null,"sections":{"other":{"type":"array","items":[]},"benefits":{"type":"array","items":[]},"compensation":{"type":"array","items":["Salary range: $85,000 - $100,000"]},"how_to_apply":{"type":"array","items":[]},"nice_to_have":{"type":"array","items":["Experience: 9–12 years in PR, communications, or integrated marketing, with agency experience strongly preferred.","Category fluency: Cannabis, CBD, psychedelics, health and wellness, functional beverage, beverage alcohol, or regulated CPG.","Cultural fluency: POV on music, fashion, food, internet culture, and Gen Z behavior.","Creative brain: Generate ideas beyond press releases (stunts, data stories, partnerships).","Trend-forward: Tracks industry outlets and TikTok trends.","Media relationships: Built, not inherited.","Sharp writing: Decks, press releases, bylines, crisis statements.","Presence: Comfortable presenting to boards.","Operating style: Entrepreneurial and decisive.","Humor: Required."]},"requirements":{"type":"array","items":["Experience: 9–12 years in PR, communications, or integrated marketing, with agency experience strongly preferred.","Category fluency: Cannabis, CBD, psychedelics, health and wellness, functional beverage, beverage alcohol, or equivalently regulated CPG.","Cultural fluency: POV on music, fashion, food, internet culture, and Gen Z behavior.","Creative brain: Ability to generate stunts, data stories, partnerships, moments.","Trend-forward: Knowledge of BoF, Garbage Day, The Cannigma, MJBizDaily; spot upcoming cultural currents.","Media relationships: Built top-tier relationships across consumer, business, trade, lifestyle.","Sharp writing: Decks, messaging platforms, press releases, bylines.","Presence: Boardroom-ready; receptive to feedback.","Operating style: Entrepreneurial; comfortable with ambiguity.","Humor: Required."]},"nice_to_have":{"type":"array","items":[]},"benefits":{"type":"array","items":[]}}}json it was truncated to ensure valid JSON"} }?