Account Director (Automotive Experiential)

Atlanta, GA (Hybrid)

$115K/yr – $150K/yrSenior Level10+ years expFull time

Posted 5 hrs ago

Job Summary

Client-focused leadership and a track record of delivering cohesive, high-quality experiential and integrated campaigns across automotive luxury brands.

  • Own client relationships and strategic guidance across two key accounts
  • Drive growth opportunities while maintaining financial discipline
  • Lead and develop account teams and advocate for standout creative

Job Description

Responsibilities

  • Client Partnership You’ll build a deep understanding of your clients’ business, category, and competitive landscape in the automotive luxury space, translating that into sharp strategic counsel. You’ll lead day-to-day relationships built on consistent delivery, understand stakeholder priorities, and act as a trusted advisor — building toward senior-level relationships over time.
  • Commercial Contribution You’ll support organic growth across your accounts — spotting scope expansion, new workstream, and referral opportunities — and contribute to new business efforts. You’ll manage project burn closely in partnership with Operations and Project Management, flag scope risk early, and bring financial discipline to how your accounts run day to day.
  • Team Leadership You’ll lead and represent your account team, setting a high bar for preparation, responsiveness, and follow-through. You’ll invest in your team’s growth through coaching and delegation and stay closely attuned to workload and morale — addressing issues early and directly.
  • Champion of the Work You’ll advocate for the strongest creative and experiential ideas, and partner with creative leadership to protect that work that drives our client’s business forward. You’ll help ensure standout work earns recognition — case studies, awards, press — as a normal part of the process, not an afterthought. Across both your experiential and integrated accounts, you’ll drive cohesive 360° campaigns — aligning creative, media, social, PR, partnerships, and production into a singular, powerful client story.
  • AI & Innovation Mindset You’ll bring curiosity and a builder’s mindset to how your team works — using AI in your own workflow and helping your team find smarter, faster ways to work across research, briefing, and reporting.

Requirements

  • 10+ years in account leadership at an agency, with meaningful experience in automotive and/or luxury categories
  • Direct experience planning and executing experiential programs — activations, events, brand experiences — including on-site production and logistics
  • Proven experience leading integrated, 360° campaign productions — connecting advertising, digital, social, PR, partnerships, and/or media into cohesive campaigns from brief through delivery
  • Confident leader to the team who is highly organized and builds close client relationships
  • Ability to activate beyond experiential - inclusive of advertising programs, partnerships, PR team coordination, and social/influencer marketing. While we have a team to support PR/Social, an understanding of how this works best with workstreams is key
  • Management of two clients (one automotive experiential; one integrated) with ability to prioritize the right workstreams
  • Strong client relationship instincts, with a track record of building trust across a client organization
  • Financial fluency — scoping, burn management, budget discipline
  • A genuine point of view on creative quality, and the confidence to advocate for it with clients
  • Comfort working with AI tools and interest in bringing new ways of working to the team
Iris North America logo

Iris North America

Iris delivers the unexpected for clients by leveraging the power of Participation —With 120 employees in North America, we help brands like IKEA, Barclays, Bentley, IHG, and California Pizza Kitchen turn everyday moments into memorable, participatory brand experiences that build community, drive traffic, and deepen loyalty.

Founded in 1999
New York, New York, USA

Salaries

Posted range

$115K/yr – $150K/yr

Taken straight from the job posting.

Experiential Marketing median pay in the United States

$96K/yr

Most pay falls between $74K and $145K. Based on 409 salaries.

See all Iris North America salaries

Marketing Team

Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
18K
Traffic Source Mix
Search
41.7%
Direct
41%
Referral
8.2%
Social
3.7%
Paid
1.1%
Iris North America logo

Account Director (Automotive Experiential)

Iris North America · Atlanta, GA · Hybrid