Account Based Marketing

San Francisco, CA (Hybrid)

Salary Not AvailableMid Level4+ years expFull time

Posted 1 month ago

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Job Summary

Own ABM from targeting to revenue with fast, builder-led execution across multi-channel campaigns and executive engagement.

  • Build and own the ABM program end-to-end - tier accounts, define the target universe, orchestrate personalized multi-channel campaigns in concert with the marketing team
  • Drive pipeline from named accounts in close partnership with Sales and SDRs, with account-specific content and outbound plays
  • Activate intent data and buying signals via Clay, reo.dev, and HubSpot to time outreach and convert anonymous signals to pipeline

Job Description

Own ABM from targeting to revenue with fast, builder-led execution across multi-channel campaigns and executive engagement.

  • Build and own the ABM program end-to-end - tier accounts, define the target universe, orchestrate personalized multi-channel campaigns in concert with the marketing team
  • Drive pipeline from named accounts in close partnership with Sales and SDRs, with account-specific content and outbound plays
  • Activate intent data and buying signals via Clay, reo.dev, and HubSpot to time outreach and convert anonymous signals to pipeline
  • Design executive engagement and field programs (executive dinners, VIP event tracks, bespoke content) to accelerate deals
  • Own ABM reporting and attribution - account engagement, pipeline influence, deal velocity - and present to leadership weekly
  • 4–7 years B2B marketing, 2+ years in ABM or enterprise demand gen, with pipeline results to back it up
  • Fluent in the ABM tech stack: HubSpot/Salesforce, Clay, intent platforms, LinkedIn ads
  • Can translate a developer-first platform into compelling narratives for technical and business buyers alike
  • A natural Sales-Marketing partner who embeds with AEs and SDRs and runs real account planning
  • A builder mindset - energized by the absence of a playbook, moves fast, and raises the enterprise marketing bar
  • Competitive compensation: includes a strong base salary and meaningful equity ownership
  • Comprehensive health coverage: medical, dental, and vision plans
  • Flexible time off: take-what-you-need vacation policy with an emphasis on rest and balance
  • Daily meals: catered lunches and dinners provided for in-office days
  • Lifestyle & wellness stipends: monthly allowances to support rent, transportation, food, fitness, and mental well-being
  • Professional development: annual learning stipends for courses, conferences, and upskilling
  • Team connection: regular offsites, team events, and opportunities to build in-person relationships
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Vapi

Vapi lets enterprises deploy human-like voice agents in minutes. Whether you’re building a voice product or trying to handle millions of calls, Vapi’s reliable infrastructure and flexible APIs make it easy.Everyone from YC startups to Fortune 500 companies rely on Vapi because it is:Flexible: Plug in your APIs, your customer data, your modelsScalable: Handle millions of calls with <500ms latencySecure: LLM guardrails, HIPAA, SOC-2Helping enterprises over this challenge, Vapi, has raised $20 million in Series A funding, led by Bessemer Venture Partners with participation from Abstract Ventures, AI Grant, Y Combinator, Saga Ventures, and Michael Ovitz.

Founded in 2021
San Francisco, California, USA
149 employees (7 in marketing)