238 - Director of Marketing

New York City, NY (On-site)

$80K/yr – $110K/yrDirector/Executive5+ years expOther

Posted 3 weeks ago

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Job Summary

Own MHHC’s community-facing marketing by leading brand positioning, program awareness, and patient-growth campaigns while building a high-impact team and data-driven strategy for community engagement.

  • Brand & Campaign Ownership: Drive unified messaging, local visibility, and multi-channel campaigns that grow patient access and program awareness.
  • Community Engagement & Partnerships: Build ties with schools, faith groups, hospitals, and civic organizations to strengthen referrals and public perception.
  • Team Leadership & Measurement: Lead the marketing team, set priorities, and analyze ROI and outreach results to guide strategy.

Job Description

Responsibilities
  • Develop and execute comprehensive marketing plans to increase awareness of MHHC’s services, programs, and initiatives.
  • Strengthen brand awareness, positioning, and visibility across MHHC’s service areas.
  • Lead marketing campaigns that support patient growth, retention, engagement, and service-line awareness.
  • Oversee the marketing team and provide leadership, guidance, feedback, and professional development.
  • Coordinate marketing projects from concept through execution, ensuring timely completion and alignment with organizational priorities.
  • Analyze campaign performance, return on investment, outreach outcomes, and marketing effectiveness.
  • Develop community engagement strategies that support MHHC’s mission and enhance public perception.
  • Represent the organization at community events, health fairs, local forums, and public-facing initiatives.
  • Build and maintain relationships with community organizations, schools, faith-based institutions, hospitals, civic groups, and referral sources.
  • Create and manage marketing materials, including flyers, brochures, newsletters, digital content, and promotional campaigns.
Requirements
  • Bachelor’s degree in Marketing, Communications, Public Relations, or a related field required.
  • Master’s degree preferred.
  • Minimum of 5 years of experience in marketing, communications, public relations, or a related area.
  • Healthcare marketing, community engagement, or nonprofit/FQHC experience strongly preferred.
  • Demonstrated success developing and executing marketing campaigns.
  • Strong understanding of branding, outreach, digital marketing, social media, and campaign analytics.
  • Excellent written and verbal communication skills.
  • Ability to evaluate ROI and use data to guide decision-making.
  • Strong leadership, project management, and team supervision skills.
  • Ability to build relationships with diverse community stakeholders.
Preferred
    Benefits
      MORRIS HEIGHTS HEALTH CENTER INC logo

      MORRIS HEIGHTS HEALTH CENTER INC

      Since 1981, Morris Heights Health Center (MHHC) has had a record of distinction as the major provider of health care to Morris Heights and the surrounding areas. Born out of the local need for quality care, MHHC is a non-profit organization funded by federal, state, and foundation grants as well as private and corporate donors.For over a quarter of a century, we've provided quality primary health care services to all members of the community, including the medically, socially, and economically disadvantaged. Our services range from medical and dental services to counseling. Our health center has always been proud to stand at the forefront in our local and medical communities.This health center is a Health Center Program grantee under 42 U.S.C. 254b, and a deemed Public Health Service employee under 42 U.S.C. 233(g)-(n). Morris Heights Health Center is recognized as a Level III Patient Centered Medical Home by the National Committee for Quality Assurance (NCQA) and is accredited by the Joint Commission.Meeting the Needs of Our CommunityMHHC now serves more than 50,000 patients annually and provides a wide range of primary, specialty, dental, mental health, educational, and social services at eight convenient locations. In addition, Morris Heights Health Center maintains school-based health facilities in twenty New York City Public Schools that provide health care for the students.

      Founded in 1981
      Bronx, New York, USA
      422 employees