Web & Digital Media Specialist

Orlando, FL (Hybrid)

$70K/yr – $88K/yrMid Level3+ years expFull time

Posted 1 month ago

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Job Summary

Own the web content and digital media stack that keeps internal and external sites current while supporting brand-consistent campaigns across emails and digital assets.

  • Content & Channel Ownership: Manage intranet/external site updates and digital asset upkeep for campaigns.
  • Campaign Execution: Align web content, emails, and digital media with brand standards and user needs; design and deploy assets as required.
  • Delivery & Analytics: Build custom pages/tools for campaigns, post content to web channels, and maintain dashboards for visibility and accuracy.

Job Description

Responsibilities

  • Maintain and update content across internal (intranet) and external websites; including routine content changes and digital asset updates.
  • Support marketing campaigns by ensuring web content, emails and digital media align with brand standards and user needs.
  • Assist in creating custom webpages, tools and widgets to support campaigns, initiatives, and business unit needs.
  • Build and schedule customer email communication, ensuring accuracy, brand alignment and adherence to best practices.
  • Support customer broadcast alerts (SMS, voice and email) by packaging and deploying communications as directed.
  • Maintain and support the customer email database, including routine data management and list updates.
  • Coordinate with internal departments to fulfill digital requests and ensure proper functionality of digital channels.
  • Design a wide variety of digital media including e-newsletters, social media content, digital documents, digital forms, banners, and interactive elements.
  • Support web deployments by posting content and monitoring site activity under the direction of a supervisor.
  • Provide analytics support by updating dashboard data, ensuring accuracy, and maintaining usability.