VP of Influencer Marketing

New York City, NY (Remote)

$250K/yr – $380K/yrSenior Level8+ years expFull time

Posted 2 weeks ago

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Job Summary

Own a global influencer network and transform creator partnerships into a scalable, repeatable growth engine for paid media and content outcomes.

  • Scale and optimize a high quality creator ecosystem spanning verticals and platforms
  • Systematize onboarding, negotiations, whitelisting, and production to boost Creator Lifetime Value
  • Partner with Growth and Creative teams to turn creator marketing into measurable, sustained pipeline

Job Description

Own the global influencer network and build a repeatable creator-growth machine that scales across verticals and platforms.

  • Build one of the largest and highest-quality performance creator networks in the industry
  • Continuously expand our global creator ecosystem across key verticals and platforms
  • Develop long-term relationships with exceptional creators and talent representatives
  • Build a preferred roster of trusted creators who consistently produce outstanding content
  • Increase creator quality, diversity, responsiveness, and availability across every client category
  • Build systems that help creators build long-term careers with Advantage HQ
  • Increase repeat collaborations and long-term partnerships
  • Improve creator earnings and lifetime value
  • Create an exceptional creator experience across onboarding, communication, payments, and campaign execution
  • Ensure our highest-performing creators consistently choose to work with Advantage HQ

Advantage HQ

BM Digital is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including:•A creator marketplace managing over 80,000 influencer partnerships monthly•An AI-powered platform to streamline discovery, outreach, and whitelisting•Proven playbooks in influencer marketing, paid media, performance creative, and CROWe’re trusted by 100+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 90+ growth operators, analysts, and creatives manages over $200M in annual media spend and drives meaningful bottom-line impact for our partners.

93 employees (45 in marketing)

Traffic Signals

Monthly Visitors
5.2K
Traffic Source Mix
Search
25.2%
Direct
64.8%
Referral
4.7%
Social
4.5%
Paid
0.8%

Headcount Trend

Current headcount: ~95

Marketing Team

Marketing Team Size
39 (42% of company)
Median Career Experience
13 years
Median Tenure
3 years
Marketing Roles Posted (Last 30 Days)
15